Associate Brand Manager (Tobacco)

VML; Kuala Lumpur; Hybrid; MYR 50,000 - 70,000; Full time

Job summary

A leading marketing agency in Kuala Lumpur is looking for a Key Account Representative. In this role, you will manage client relationships, oversee account profitability, and collaborate with creative teams to deliver high-quality work. Candidates should have a BA/BS degree and 3-5 years of experience in an advertising agency. The position offers a hybrid work model and values collaboration and connection among team members.

Qualifications

• Solid experience working in an advertising agency or related industry.
• Ability to present and sell agency thinking and work.
• Excellent relationship-building skills with clients.

Responsibilities

• Be the key account representative for Agency and Client.
• Manage overall budget and account profitability.
• Develop marketing and advertising initiatives with the Account Director.

Skills

Presentation skills

Project management skills

Interpersonal skills

Quality monitoring

Verbal communication

Written communication

Education

BA/BS degree

Job description

Who We Are:

At VML, we are a beacon of innovation and growth in an ever‑evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse. Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end‑to‑end solutions that result in revolutionary work.

Key Responsibilities

• Key account representative for Agency and Client
• Services Client on day‑to‑day basis to ensure all deliverables are met
• Builds and maintains good relationships with Client
• Works with Account Director to develop long and short‑term marketing and advertising initiatives
• Helps Client evaluate effectiveness of marketing and advertising programmes and monitors competitive activities and plans appropriate response/action
• Works with Creative team to ensure creative development is on strategy and meets Client's expectations / standards
• Keeps senior management fully informed of account activity and development including client issues
• Manages overall budget and account profitability including monthly internal account reconciliation
• Works with Creative team to ensure creative development is on strategy and meets Client's expectations / standards
• Any other reasonable duties, functions or responsibilities assigned to you from time to time

Required Skills

• Able to present and sell Agency thinking and work
• Solid presentation and project management skills
• Excellent interpersonal and relationship‑building skills with clients
• Knowledge of all agency functional areas to monitor, evaluate and impact the quality of work from strategy development to the finished product (this includes production, media, research, etc.)
• Strong verbal and written communication skills

Preferred Qualifications

• BA/BS degree required
• Minimum three to five years' experience within an advertising agency or related industry.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.