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Assistant Marketing Manager (HR Consultancy)

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Selangor

On-site

MYR 40,000 - 60,000

Full time

Today
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Job summary

A dynamic marketing agency in Malaysia seeks a Marketing Specialist to translate marketing objectives into actionable campaigns and conduct market research. Ideal candidates should have a Bachelor's degree in Marketing or a related field with 2 to 4 years of experience. Responsibilities include executing promotional strategies, generating engaging content, and managing project timelines. Strong communication skills and proficiency in graphic design and video editing are preferred. This role offers an opportunity to enhance brand visibility across various channels.

Qualifications

  • 2 to 4 years of experience in a marketing role.
  • Strong verbal and written communication skills.
  • Ability to prioritize tasks and manage projects effectively.

Responsibilities

  • Execute multi-channel promotional strategies.
  • Conduct ongoing market research and analyze trends.
  • Generate persuasive content for various marketing platforms.

Skills

Project coordination
Copywriting
Communication
Strategic planning
Social media management

Education

Bachelor’s degree in Marketing, Business, Advertising, or related discipline

Tools

Graphic design tools
Website content management
Video editing software
Job description
Responsibilities
  • Translate overarching marketing objectives into actionable plans and measurable campaigns.
  • Execute multi-channel promotional strategies, including digital, print, and in-person outreach.
  • Collaborate on the creation of marketing materials such as email content, brochures, social media posts, and web pages.
  • Conduct ongoing market research to analyze industry trends, customer preferences, and competitive positioning.
  • Partner with internal teams to better understand products/services and target audience insights.
  • Monitor campaign outcomes to assess performance, optimize tactics, and ensure ROI.
  • Generate engaging, persuasive copy tailored to different marketing platforms and formats.
  • Manage social media presence, blog outreach, video platforms, and PR opportunities to boost visibility.
  • Coordinate with creative teams, printers, and external vendors to meet quality standards and deadlines.
  • Track timelines, deliverables, and performance metrics across projects.
  • Explore potential market segments and suggest strategic product or service enhancements.
  • Prepare periodic reports summarizing campaign spend, results, and opportunities for growth.
  • Support event marketing logistics, including tradeshows and promotional material preparation.
  • Liaise with design and advertising partners to develop and distribute branded content effectively.
  • Maintain up-to-date and relevant website content.
  • Oversee the daily activities of the marketing function, ensuring alignment with organizational goals.
Requirements
  • Possess a Bachelor’s degree in Marketing, Business, Advertising, or a closely related discipline
  • Brings 2 to 4 years of hands‑on experience in a similar role
  • Able to plan effectively, prioritize tasks, and execute responsibilities with a high level of accuracy and a solution‑oriented mindset
  • Strong in coordinating projects and skilled in writing, editing, and engaging with diverse stakeholders
  • Organized and detail‑oriented, with the ability to manage work both independently and collaboratively
  • Capable of strategic planning — from setting objectives to developing actionable steps and making informed decisions
  • Excellent verbal and written communication skills, with strong interpersonal and presentation abilities
  • Has working knowledge or hands‑on experience in graphic design, website layout, and video editing
  • Bonus points for being able to develop highly shareable and trend‑sensitive content on social media platforms
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