Assistant Manager/Senior Executive, Mall Marketing - Digitalization

AEON Co. (M) Bhd.; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading retail company in Kuala Lumpur is seeking an experienced Assistant Manager/Senior Executive for Mall Marketing. The role entails developing and executing digital marketing campaigns, managing social media, and optimizing strategies. Candidates should possess a Bachelor’s in Marketing and 3-5 years in digital marketing, demonstrating strong communication and analytical skills. This position provides an opportunity to enhance customer engagement and marketing effectiveness.

Qualifications

• 3-5 years of experience in digital marketing.
• Strong communication and creativity skills.
• Ability to manage multiple marketing campaigns and analyze results.

Responsibilities

• Develop and execute digital marketing campaigns.
• Manage social media platforms and content.
• Analyze digital marketing performance.
• Collaborate with tenants on marketing initiatives.
• Implement CRM and loyalty programs.
• Stay updated on digital marketing trends.

Skills

Social media management

Digital advertising

Content marketing

Analytical skills

SEO

SEM

CRM tools

Education

Bachelor’s degree in Marketing or related field

Job description

Assistant Manager/Senior Executive, Mall Marketing - Digitalization

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Responsibilities

1. Develop and execute digital marketing campaigns to promote mall events, offers, and tenants.

2. Manage social media platforms and content to increase customer engagement.

3. Analyze digital marketing performance and optimize strategies for better reach.

4. Collaborate with tenants to support their digital marketing initiatives.

5. Implement CRM and loyalty programs to enhance customer retention.

6. Stay updated on digital marketing trends and recommend innovative solutions.

Additional Duties and Responsibilities:

The employee may be required to perform other duties and responsibilities as assigned by their supervisor or management. These tasks may be within or outside the scope of their primary job responsibilities and are intended to support the overall efficiency and effectiveness of the department and organization. Assignments may vary based on business needs, operational priorities, and organizational changes. Employees are expected to demonstrate flexibility, adaptability, and a willingness to contribute to the success of the team by undertaking such additional tasks as needed.

Key Competencies

• Expertise in social media management, digital advertising, and content marketing.
• Strong analytical skills to track campaign performance and customer engagement.
• Proficiency in SEO, SEM, and CRM tools.

Requirements

• · Bachelor’s degree in Marketing, Digital Media, or a related field.
• Minimum 3-5 years of experience in digital marketing.
• · Strong communication and creativity skills.
• · Ability to manage multiple marketing campaigns and analyze results

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Application Questions

• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• How much notice are you required to give your current employer?

About AEON Malaysia

AEON Malaysia is a leading retail company offering a wide variety of products and services. Our stores provide groceries, home goods like electronics, furniture, and bedding, as well as fashion items. We also offer services such as credit and loyalty programs, financial services, and online shopping.

With over 30 locations across Malaysia, AEON is dedicated to ensuring customer happiness and satisfaction. We focus on creating a friendly and welcoming shopping environment, supported by knowledgeable staff who are ready to assist with any needs.

As a pioneer in the Malaysian retail industry, AEON plays a significant role in shaping shopping experiences.