Assistant Manager - Outlet Expansion (Planning & Analysis)

QL Maxincome Sdn Bhd (FamilyMart); Shah Alam; On-site; MYR 100,000 - 150,000; Full time

Job summary

A retail company in Shah Alam is seeking a Market Research & Site Selection professional to conduct market analysis and contribute to the store expansion process. The successful candidate will have at least 3 years of relevant experience and a Bachelor's degree in a related field. Responsibilities include developing expansion roadmaps, analyzing demographics, and collaborating across teams. Candidates should possess strong analytical skills and be proficient in data tools. The role may require some travel.

Qualifications

• 3+ years of experience in retail expansion, real estate planning, or store development.
• Ability to travel as required.
• Experience in multi-site retail or F&B expansion.

Responsibilities

• Conduct market research to identify high-potential areas for new store locations.
• Develop and maintain a multi-year store expansion roadmap aligned with business goals.
• Provide regular updates and reports to leadership on expansion progress.

Skills

Analytical and strategic thinking

Excellent communication

Stakeholder management

Detail-oriented

Education

Bachelor's degree in Business, Real Estate, Urban Planning, or related field

Tools

GIS tools

Excel

Project management software

Power BI or other data visualization tools

Job description

Market Research & Site Selection

Conduct market research to identify high‑potential areas for new store locations.

Analyze demographic, competitor, and consumer data to support site selection decisions.

Evaluate potential sites based on foot traffic, accessibility, visibility, and commercial viability.

Expansion Planning

Develop and maintain a multi‑year store expansion roadmap aligned with business goals.

Collaborate with cross‑functional teams (finance, operations, logistics) to assess feasibility and ROI of new locations.

Evaluate the site proposals from the team members and prepare business cases and presentations for senior management approval.

Reporting & Documentation

Maintain accurate records of expansion activities, timelines, and budgets.

Provide regular updates and reports to leadership on expansion progress and challenges.

Monitor post‑opening performance and contribute to continuous improvement of expansion strategy.

Other Duties

Perform any ad hoc tasks or special projects as assigned by management.

Job Requirements

• Bachelor’s degree in Business, Real Estate, Urban Planning, or related field.
• 3+ years of experience in retail expansion, real estate planning, or store development.
• Analytical and strategic thinking skills.
• Excellent communication and stakeholder management abilities.
• Proficiency in GIS tools, Excel, and project management software is a plus.
• Ability to travel as required.
• Experience in multi‑site retail or F&B expansion.
• Familiarity with local zoning laws and permitting processes.
• Detail‑oriented with a proactive and solution‑driven mindset.
• Well‑versed in Power BI or other data visualization tools is an added advantage.

Unlock Job Insights

Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have in market research?
• Which of the following languages are you fluent in?
• How much notice are required to give your current employer?
• Do you possess or have access to your own transportation?