Assistant Manager, Marketing (For SANTAN)

AirAsia; Sepang; On-site; MYR 60,000 - 90,000; Full time

Job summary

A leading company in the aviation industry seeks a Marketing Manager to enhance brand visibility and drive revenue growth across Southeast Asia. The ideal candidate will have significant experience in marketing or brand management, focusing on data-driven strategies and creative solutions. You will collaborate across regional teams, manage campaign reporting, and provide insights for future marketing initiatives. Join us to leverage your skills in a dynamic and diverse environment.

Qualifications

• Minimum of 4 years of marketing or brand management experience.
• Experience in a regional role, preferably in F&B, Lifestyle, or Consumer Goods sectors.
• Proficiency in English with strong written and verbal communication skills.

Responsibilities

• Assist in developing and implementing the group marketing strategy.
• Manage reporting and analysis of marketing campaigns and performance metrics.
• Collaborate with regional marketing teams for effective execution.

Skills

Analytical Skills

Project Management

Communication

Creative Thinking

Education

Bachelor’s degree in Marketing, Business, or related field

Job description

Job Description

Marketing Strategy & Campaign Management

• Assist in developing and implementing the group marketing strategy to enhance brand visibility and inflight revenue across Thailand, Philippines, Indonesia, and Cambodia.

• Collaborate with regional marketing teams to ensure consistent and effective execution of marketing strategies across all markets.

• Support the planning and execution of quarterly menu launches and other key marketing campaigns.

• Provide guidance to regional teams in the execution of localized marketing plans, ensuring alignment with overall brand objectives.

• Monitor market trends and competitor activities to identify opportunities for growth and differentiation.

Reporting & Analysis

• Manage the reporting and analysis of marketing campaigns, performance metrics, and ROI, offering actionable insights to optimize future campaigns.

• Continuously seek opportunities to improve marketing outcomes by leveraging data and industry best practices.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.

• Minimum of 4 years of marketing or brand management experience, with 1-2 years in a regional role, preferably in F&B, Lifestyle, or Consumer Goods sectors.

• Strong analytical skills with a data-driven approach and a creative mindset.

• Proven ability to develop and execute marketing strategies that boost brand awareness and sales.

• Proficiency in English with strong written and verbal communication skills

• Capable of managing multiple projects in a fast-paced environment.

• A proactive, resourceful self-starter with strong organizational and leadership skills.

We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.

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