ASEAN Data & AI Demand Strategist - Omnichannel Growth

IBM; Petaling Jaya; Hybrid; MYR 80,000 - 120,000; Full time

Job summary

A global technology company is seeking a strategic demand strategist for their Data & AI software portfolio in Petaling Jaya, Malaysia. This position focuses on designing and executing omnichannel marketing strategies, driving pipeline growth, and collaborating with sales and partners. Candidates should have significant experience in B2B demand generation, digital marketing, and stakeholder management. The role offers a hybrid work model and requires a Bachelor's Degree.

Qualifications

• Proven experience in B2B demand generation.
• Strong business stakeholder management skills.
• Strong analytical skills with the ability to optimize pipeline performance.
• Experience working with sales and partner ecosystems.
• Excellent communication and cross-functional collaboration skills.

Responsibilities

• Design and execute omnichannel demand generation strategies.
• Drive marketing-sourced pipeline by achieving lead targets.
• Build relationships with internal business leaders.
• Support events with integrated demand plans.
• Manage the lead pass process for efficiency.

Skills

B2B demand generation

Digital marketing

Stakeholder management

Analytical skills

Communication skills

Strategic thinking

Education

Bachelor's Degree

Job description

A global technology company is seeking a strategic demand strategist for their Data & AI software portfolio in Petaling Jaya, Malaysia. This position focuses on designing and executing omnichannel marketing strategies, driving pipeline growth, and collaborating with sales and partners. Candidates should have significant experience in B2B demand generation, digital marketing, and stakeholder management. The role offers a hybrid work model and requires a Bachelor's Degree.