Quantitative Marketing Analyst, Subscriptions Marketing (English, Spanish)

Google Inc.; Ciudad de México; Presencial; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A leading technology company in Mexico City is seeking a Quantitative Marketing Analyst to analyze user behavior and support marketing strategies. The role requires bilingual communication in English and Spanish, strong analytical skills, and experience in statistical analysis and SQL. Join a team dedicated to driving consumer growth and enhancing user experience through data insights.

Formación

• 3 years of work experience as an analyst or in an analytical role.
• Excellent SQL skills along with experience in building data pipelines.
• Experience with designing and analyzing A/B tests.

Responsabilidades

• Conduct analysis of user and subscriber behavior to drive product improvements.
• Create reports and dashboards to track key usage metrics.
• Design and implement A/B tests with cross-functional teams.

Conocimientos

Statistical analysis

SQL

Python

R

Communication in English and Spanish

Cross-functional collaboration

Educación

Bachelor's degree in a research or quantitative field

Master’s degree in a research or quantitative discipline

Descripción del empleo

Quantitative Marketing Analyst, Subscriptions Marketing (English, Spanish)

Apply

Only applications of candidates with Mexican citizenship will be evaluated for this role in compliance with the provisions of Article 7 of the Federal Labor Law.

Please submit your resume in English - we can only consider applications submitted in this language.

Requirements

• Bachelor's degree in a research or quantitative field (e.g., Social Sciences, Statistics, Mathematics, Economics, etc.) or equivalent practical experience.
• 3 years of work experience as an analyst or in an analytical role (e.g., statistical analysis, querying databases, coding in SQL, Python, R).
• Experience working cross-functionally with various stakeholders and teams.
• Ability to communicate in English and Spanish fluently to support local client relationship management.

Preferred qualifications

• Master’s degree in a research or quantitative discipline.
• Experience with R or Python for statistical analysis and data visualization.
• Experience with designing and analyzing A/B tests, multivariate experiments, or other controlled studies.
• Experience with growth experimentation.
• Excellent SQL skills, ability to write complex queries, extract data from various sources, and perform in-depth analysis. Experience building data pipelines using different types of user data, including survey and open-text responses, product logs, etc.
• Excellent communication skills. Ability to convince business stakeholders and communicate complex analysis insights to non-technical audiences.

About the job

The Subscriptions and Customer Growth Marketing organization drives consumer apps and subscription growth. We partner with product engineering and insights to understand the user and bring helpful products to market while deepening the consumer relationship. We’re passionate about showing consumers how to get more out of their favorite Google subscriptions and consumer apps.

Responsibilities

• Conduct analysis of user and subscriber behavior, identify trends, and uncover insights that drive product improvements and marketing strategies.
• Create clear and informative reports and dashboards to track key usage metrics and communicate findings to stakeholders.
• Collaborate with cross-functional teams to design and implement A/B tests to evaluate the impact of product changes on business outcomes.
• Build models to predict user churn, identify at-risk subscribers, and forecast future user trends.
• Work closely with product managers, marketers, and engineers to translate data insights into actionable recommendations.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

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