Marketing Cloud Deliverability & Performance Sr Specialist

Nissan Motors; Ciudad de México; Presencial; MXN 600,000 - 800,000; Jornada completa

Descripción de la vacante

A global automotive leader is seeking a Marketing Cloud Deliverability & Performance Sr Specialist in Mexico City. This role involves implementing email campaigns, monitoring deliverability, and optimizing customer marketing journeys. Candidates should possess experience with Salesforce Marketing Cloud and strong analytical skills. The position offers growth opportunities and a hybrid work schedule.

Servicios

Continuous learning opportunities

Comprehensive benefits package

Formación

• 3-5 years of Information Systems/Digital experience.
• Minimum 2 years using email tools, preferably Salesforce Marketing Cloud.
• Upper intermediate English proficiency.

Responsabilidades

• Implement marketing email campaigns and monitor deliverability.
• Gather performance metrics and prepare reports.
• Define strategies to maintain IP reputation.
• Design reports and dashboards for actionable insights.

Conocimientos

Email deliverability

Campaign monitoring

CRM Analytics

IP reputation management

Problem solving

Team collaboration

Educación

Bachelor's degree or equivalent experience

Herramientas

Salesforce Marketing Cloud

Email Testing/QA tools

Descripción del empleo

Location: Mexico City, Aguascalientes or Toluca

Job Schedule: Hybrid

Education Requirement: Bachelor's degree or equivalent experience

Sponsorship: No

Shape the Future of Mobility at Nissan: Launch Your Career, Drive Innovation

We are currently looking for a Marketing Cloud Deliverability & Performance Sr Specialist to join our team in Mexico City, Aguascalientes or Toluca. As an Email Deliverability & Performance Specialist, you will be responsible for implementing Marketing email campaigns and to monitor emails deliverability, gather performance metrics, and prepare reporting or dashboards with relevant KPIs, as part of RTB activities as well as multi-platform projects implementations. You will collaborate across function business and IS teams from project discovery through implementation and post go-live.

Email Deliverability & Performance Specialist using Salesforce Marketing Cloud, Salesforce Platform and Salesforce CRM-A to monitor, track and report on campaign performance working closely with Marketing Stakeholders to improve and optimize customer marketing journeys. Requires ability to develop solutions cross-cloud, specifically under CRM Analytics Platform, to create cross domain reporting and insights.

A Day in the Life:

• IP Reputation Define strategies to maintain proper levels of reputation.
• Email deliverability Monitor deliverability and related metrics (opens, clicks…)
• Reports and Dashboards design, build and create actionable insights from relevant data.
• QA execute and document proper testing of email campaigns
• ISP Relationship to solve issues related to blocking or blacklisting
• Problem Solving act independently and collaborate (as needed) to solve complex business and technical problems
• Think Big but Act in Present Able to visualize big picture and / or roadmaps but act in present to deliver solutions in agile framework. Break down complex issues into easily explainable terms, in a business voice.
• Team Player and Collaborative to ensure working with business and IS teams, business analysts, project managers, program managers and executive sponsors
• Knowledge and experience of Automotive OEM industry a plus.

Who We’re Looking for:

Required:

• Bachelor's degree or equivalent experience
• 3 - 5 Years Information Systems / Digital experience with emphasis in the following:
• Minimum 2 years’ experience using mailing tools (Salesforce Marketing Cloud preferred, MailChimp, Adobe Experience Cloud, IBM Unica Campaign or equivalent).
• Experience using Email Testing/QA tools, to validate rendering and copy accuracy.
• IP reputation
• Campaign monitoring, reporting and deliverability
• CRM Analytics
• Relationship with ISPs to remediate blocking and blacklisting issues
• Upper intermediate English

Desired:

• Advanced English desired
• Advanced Technical Degree preferred

Reports to: Sr Mgr IS

What You’ll Look Forward to at Nissan:

Career Growth and Continuous Learning Opportunities:

Benefit from diverse career paths, cross-departmental moves, and innovative learning platforms. Enhance your skills through seminars, leadership training, and tuition reimbursement programs, all while playing a vital role in shaping the future of transportation. From day one, you'll have the support to tackle challenges and contribute to impactful solutions across our organization.

Rewards:

Nissan offers a comprehensive benefits package to support the well-being and success of our employees, with offerings that may vary by location and role.

Nissan (NMEX,NEdM, NRFS, NRFM and ANZEN) hires based on the fulfillment of the job profile in the vacancy, without distinction or discrimination based on gender, gender identity and/or expression, sexual orientation, race, color, language, religion, political or any other opinion, national or social origin, economic position, birth or any other condition.

By applying for the advertised position, candidates acknowledge that Nissan Mexicana and its subsidiaries reserve the right to conduct a public conduct search due to the sensitive nature of the assets and information involved in the role. This includes, but is not limited to, proprietary information, financial data, and other assets requiring safeguarding. Nissan Mexicana and its subsidiaries assure confidentiality and compliance with all legal requirements regarding the use of such information. By applying for this position, you are consenting to this check.

NISSAN FOR EVERYONE

People are our most valuable assets, and diversity and inclusion are essential to maximizing the power of each team member. Our Corporate Diversity Initiative ensures our workplace meets the unique needs of our employees and customers. We are committed to creating a culture where everyone belongs and feels respected, valued, and heard.

Nissan values inclusion in all areas of our business, striving to mirror the diversity of our customer base and communities. Join us in our commitment to diversity and inclusion.

Mexico City Mexico