General Sales Manager - South Central Region

Louisiana-Pacific Corporation
MXN 400,000 - 600,000
Descripción del empleo

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Dallas, TX, US, 75201 US

Date:  May 3, 2024


Louisiana-Pacific Corporation (LP Building Solutions) is a leading provider of high-performance building solutions that meet the demands of builders, remodelers, and homeowners worldwide. We manufacture engineered wood building products that include an extensive offering of innovative and dependable building materials and accessories. LP’s values-driven culture creates an environment where talented and hardworking people thrive in an ethical, inclusive, challenging, and rewarding place to work. Since our founding in 1972, we’ve developed careers and provided advancement opportunities in the building products industry. Headquartered in Nashville, Tennessee, LP operates more than 20 facilities across North and South America. For more information, visit .

Job Purpose

To lead a team capable of developing, implementing, and executing a regional Market Back Plan that achieves the regional Budget. The team will: (1) focus on channel development and downstream sales, (2) maximize sales potential through effective market awareness and investment, and (3) maintains alignment between regional and overall LP goals. The GSM is responsible for all aspects of talent recruitment and management with the objective of building and maintaining a world-class team of sales professionals within their region. In addition, the GSM is responsible for internal communication on market conditions, resource needs andsales process of the Market Back Plan and Budget. The GSM is responsible for the overall profitability of the region for non-operations factors.

We’d love to meet you if... 
… you’re energized by big challenges and creating a plan to meet the challenge 
… you enjoy working with others to deliver great work 
… you’re innovative and looking for a values-driven, positive culture and environment

In this position you will have the opportunity to:

  • Accountable for selecting and managing the most effective distribution channels across multiple LP businesses and product linesto drive sales growth
  • The Annual average regional budgets across 4 LP businesses is $100 + million
  • Accountable for managing to a Regional EBIT target and SGA budgets.
  • Submit annual forecast by product category and provide quarterly reviews on these forecasts.
  • Work with owners, GMs, Sales & Purchasing managers to establish growth goal targets and price negotiation to maximize returns
  • Recruit new talent and develop (train, coach, lead, mentor and manage) the overall regional sales team, which typically includes8-12 employees, so that LP has an enviable team of sales professionals. This includes a succession plan for the GSM’s.
  • Responsible for targeting and builder demand and channel expansion for SmartSide, EWP, Moulding and Value Added OSBproduct categories to achieve growth targets
  • Accountable for the development and execution of a regional sales plan (‘Market Back Plan’) that takes into account marketanalyses and organizational objectives. This plan should outline downstream market opportunities (stocking dealer and buildertargets) and sales strategies on how to accomplish these goals
  • Ensure that the Regional sales team understands the overall business strategy and specifically their Region’s part in achieving thatstrategy.
  • Secure agreed upon budget and negotiate pricing and product mix to assure the highest level of profitability across a multiplecustomer segments.
  • Analyze several market segments (Single Family New Construction, Multi-Family, Repair and Remodel, and Non-Residential)within a region to maximize sales opportunities by developing stronger market access (procurement of stocking dealers) andbroader builder usage of LP Products
  • Develop and maintain strong bonds with our key customers and downstream (dealers and builders) partners
  • Drive the integration of field marketing, business marketing, and corporate marketing into the region to support the execution ofthe Market Back Plan.
  • Address channel conflict
  • Perform other duties as necessary including a role as a product or market “Captain” within the LP sales organization
  • Home office with extensive (60 %+) travel, including trips into other territories to support sales development & mentoringprograms

What do I need to be successful?

  • 10 years of sales and/or marketing experience, including 5 years of people management experience; Or any equivalentcombination of experience and training that demonstrates the ability to perform the key responsibilities of this position
  • Demonstrated leadership skills and abilities
  • Excellent interpersonal, written and oral communication skills that highlights clear direction with history of internal networkingof programs & field information
  • Knowledge of distributors, dealers, builders, and products within the assigned region of work. Knowledge of regionalconstruction methods
  • Demonstrated proven marketing/sales skills
  • Solid understanding of downstream market conditions including market pricing and installation cost/practices
  • Sound analytical abilities with history of providing sales propositions in financial terms. Ability to understand and interpretfinancial statements
  • Experience in developing business plans with demonstrated ability of successfully implementing these plans
  • Demonstrated experience recruiting, developing and mentoring sales staff. Success determined by candidates who have movedupward in the organization that candidate was placed


  • Bachelor’s Degree in Business or related field.

Work Environment

  • Remote
  • Heavy travel expected 

LP offers competitive salaries and comprehensive benefits and programs including health and welfare benefits, 401(k) program, career mobility, tuition reimbursement, volunteer opportunities, profit sharing and more.

Nearest Major Market: Dallas
Nearest Secondary Market: Fort Worth
Job Segment: Marketing Manager, Field Marketing, Sales Management, Regional Manager, Procurement, Marketing, Sales, Management, Operations


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