Content Manager, Asset Management - LATAM & Iberia

Franklin Templeton; Ciudad de México; Presencial; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A major financial services firm is seeking a Marketing Communications Lead in Mexico City to develop content strategies and collaborate with channel marketers. Candidates must have a Bachelor's degree and over 8 years of experience in asset management communications. Bilingual proficiency in English and Spanish is essential. Join us in driving strategic marketing initiatives that engage clients across Latin America.

Servicios

Flexible work hours

Health and wellness benefits

Professional development opportunities

Formación

• 8+ years of experience in asset management communications or financial industry.
• Experience working with portfolio managers.
• Familiarity with Latam or Iberian asset management is a plus.

Responsabilidades

• Collaborate with local channel marketers to develop content strategies.
• Create compelling and informative content about investment solutions.
• Track and report on key performance indicators (KPIs) to assess content effectiveness.

Conocimientos

Content strategy development

Bilingual in English and Spanish

Project management

Strong writing abilities

Educación

Bachelor’s degree in communications, journalism, or marketing

Descripción del empleo

At Franklin Templeton, we’re advancing our industry forward by developing new and innovative ways to help our clients achieve their investment goals. Our dynamic firm spans asset management, wealth management and fintech, offering many ways to help investors make progress toward their goals. Talented teams working around the globe bring expertise that’s both broad and unique. And our welcoming, respectful and inclusive culture provides opportunities to help you reach your potential while helping our clients reach theirs.

Come join us in delivering better outcomes for our clients around the world!

This is a HYBRID position, requiring a minimum of 3 days/week in either our Buenos Aires or Ciudad de México office.

Please submit your resume in English only.

About the Department

The Latam & Iberia Marketing Team drives strategic marketing initiatives that support business growth across a broad region, including offshore, South America, Central America, Brazil, and Iberia. Collaborating closely with country and channel marketers and global teams, the department creates engaging content tailored to local audiences.

How You Will Add Value

Core Responsibilities

• You will collaborate with local channel marketers to develop content strategies, gather content requirements, and curate detailed publishing calendars.

• You will develop distribution plans in partnership with channel marketers and campaign managers, leveraging both owned and paid channels.

• You will create compelling and informative content about our investment solutions that aligns with business strategies and engages the target audience across various formats, including presentations, videos, blogs, social media posts, and long-form articles.

• You will align content plans with campaigns, ensuring timely publication and translations as required.

• You will ensure content meets local compliance standards and is properly routed, translated, and produced in partnership with relevant teams.

• You will track and report on key performance indicators (KPIs) to assess content effectiveness across different platforms and formats.

Strategic Responsibilities

• You will oversee production and compliance reviews to maintain high-quality content.

• You will maintain content awareness across marketing and sales teams to ensure alignment and maximize impact.

• You will identify opportunities for collaboration with global teams to enhance content strategies.

• You will participate in editorial planning calls and represent regional interests.

Experience, Education & Certifications

• Bachelor’s degree in communications, journalism, or marketing.

• 8+ years of experience in asset management communications or financial industry.

• Experience working with portfolio managers and a deep understanding of financial markets and products.

• Familiarity with Latam or Iberian asset management is a plus.

Technical Skills

• Bilingual in English and Spanish is essential; Portuguese is a plus.

• Strong writing and editing abilities.

• Skilled in creating various content formats, including presentations and social.

• Comfortable using AI tools for content creation and translation.

• Knowledge of client journey mapping and analytics.

Soft Skills

• Excellent project management and collaboration skills.

• Ability to work effectively in a hybrid environment with a preference for US time zone alignment.

Our culture is shaped by the variety of perspectives and experiences brought by talent from around the world. Regardless of your interests, lifestyle, or background, there’s a place for you at Franklin Templeton. We provide employees with the tools, resources, and learning opportunities to help them excel in their career and personal life.

By joining us, you will become part of a culture that focuses on employee well-being and provides multidimensional support for a positive and healthy lifestyle. We understand that benefits are at the core of employee well-being and may vary depending on individual needs. Whether you need support for maintaining your physical and mental health, saving for life’s adventures, taking care of your family members, or making a positive impact in your community, we aim to have them covered.

Learn more about the wide range of benefits we offer at Franklin Templeton

Franklin Templeton is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and employees, and we evaluate qualified applicants without regard to ancestry, age, color, disability, genetic information, gender, gender identity, or gender expression, marital status, medical condition, military or veteran status, national origin, race, religion, sex, sexual orientation, and any other basis protected by federal, state, or local law, ordinance, or regulation.

If you believe that you need an accommodation or adjustment, due to a medical condition or disability, to search for or apply for one of our positions, please send an email to [e-mail]. In your email, please include the accommodation or adjustment you are requesting, the job title, and the job number of the position you are applying for. It may take up to three business days to receive a response to your request. Please note that only accommodation requests will receive a response.