Manager - Prepaid CVM

stc Kuwait; Kuwait City; On-site; KWD 15,000 - 30,000; Full time

Job summary

A leading telecommunications company in Kuwait is seeking a Manager for Prepaid CVM to develop and implement strategies that enhance customer lifetime value. The ideal candidate will have at least 8 years of relevant experience and a Bachelor's Degree. Responsibilities include managing customer acquisition, onboarding, engagement, and campaign execution across various channels. This full-time role is based at the company's head office.

Qualifications

• Minimum 8 years of relevant experience.

Responsibilities

• Develop and implement prepaid CVM strategies.
• Design and manage targeted offers and campaigns.
• Analyze customer data and segment prepaid subscribers.
• Plan and execute marketing campaigns.
• Optimize the use of various customer touchpoints.

Education

Bachelor's Degree

Job description

stc Kuwait is actively recruiting for the role of Manager - Prepaid CVM. In this role, you will support the design and execution of successful CVM strategy across prepaid segments that extend customer lifetime value and maximize consumer revenue through segmented campaigns and programs in collaboration with segment owners, channels and IT functions.

Roles And Responsibilities

• Develop and implement prepaid CVM strategies: Create and execute strategies for managing the customer lifecycle of prepaid subscribers, including customer acquisition, onboarding, engagement, upselling, cross‑selling, and retention.
• Offers and campaigns management: Design and manage targeted offers and campaigns to drive prepaid customer value and revenue growth. Collaborate with marketing teams to develop compelling offers, promotions, and personalized communication strategies.
• Subscriber segmentation and targeting: Analyze customer data and segment prepaid subscribers based on demographics, usage patterns, behavior, and preferences. Identify customer segments with the highest potential for value creation to enrich the overall targeting strategies.
• Campaign management: Plan and execute marketing campaigns to drive prepaid subscriber acquisition, reactivation, and upselling. Collaborate with cross‑functional teams, such as marketing, sales, and customer service, to ensure seamless campaign execution and alignment with business objectives.
• Channel optimization: Optimize the use of various customer touchpoints and channels to drive prepaid customer value. Collaborate with digital teams to develop effective digital channels, self‑service, and mobile app strategies.

Qualifications

• Bachelor's Degree
• Minimum 8 years of relevant Experience

Primary Location

Kuwait‑stc Head Office

Job: Manager

Organization: 80 CEO Office

Schedule: Regular

Shift: Standard

Job Type: Full-time

Job Level: Day Job

Job Posting: Nov 12, 2025, 2:26:17 AM