Florence-Based Luxury Lifestyle PR Lead

Borgo Santo Pietro Lifestyle Group; Firenze; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A luxury lifestyle company located in Florence is seeking a creative PR Manager to build brand awareness through compelling storytelling and strategic media relationships. The ideal candidate will have a degree in Marketing or Communications, at least 3 years of relevant experience, and be fluent in English and Italian. This position requires a passion for luxury culture, creative project management, and a proactive mindset in a vibrant work environment.

Competenze

• 3 years of experience in PR and/or marketing, ideally in luxury or hospitality.
• Fluent in English and Italian; other languages are a plus.
• Digitally fluent with social media strategy and analytics.

Mansioni

• Support the development of compelling PR strategies.
• Build and maintain relationships with journalists and media.
• Coordinate product launches and brand activations.
• Manage campaigns and ensure results are measurable.

Conoscenze

Storytelling

Media relations

Creative thinking

Project management

Social media strategy

Formazione

Bachelor’s or Master’s degree in Marketing, Communications, or related field

Descrizione del lavoro

A luxury lifestyle company located in Florence is seeking a creative PR Manager to build brand awareness through compelling storytelling and strategic media relationships. The ideal candidate will have a degree in Marketing or Communications, at least 3 years of relevant experience, and be fluent in English and Italian. This position requires a passion for luxury culture, creative project management, and a proactive mindset in a vibrant work environment.