Team Lead – Paid Search

MediaMint; Hyderabad; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

MediaMint, Hyderabad-based, seeks a seasoned Team Lead / Team Coordinator for Paid Search & Performance Marketing. You will direct campaign planning, execution, and optimization for multiple client accounts, across Google Ads, PMax, Shopping, and YouTube Ads.

Lead a 15-20 member team, drive budgets, and deliver measurable performance improvements. Initial 3 months require Work From Office, with US night shifts aligned.

Qualifications

• 7-10 years of experience in Paid Search / Performance Marketing.
• Strong hands-on expertise in Google Ads.
• Strong knowledge of Search, PMax, Shopping, and YouTube Ads.
• Hands-on expertise with GA4 and Google Tag Manager.
• Strong understanding of conversion tracking implementation, validation, and troubleshooting.

Responsibilities

• Lead the planning, execution, optimization, and ongoing management of paid search campaigns across multiple client accounts.
• Drive campaigns across Google Search Ads, Performance Max (PMax), Shopping Ads, and YouTube Ads.
• Manage campaign budgets and ensure accurate budget pacing.
• Optimize performance against CPA, ROAS, CTR, CPC, conversions, and conversion value.
• Identify performance trends, opportunities, and risks and translate them into actionable optimization strategies.

Skills

Paid Search

Performance Marketing

Team Leadership

GA4

Tools

Google Ads

Microsoft Ads

GA4

Google Tag Manager

Job description

Team Lead / Team Coordinator - Paid Search & Performance Marketing

to lead high-impact campaign operations, drive performance excellence, and manage a talented team of digital marketing professionals.

Experience:

7-10 Years

Work Model:

Work From Office (WFO) mandatory for the initial 3 months

Shift:

US Night Shifts - EST / CST / PST aligned

Joining Preference:

Immediate Joiners

What to expect at MediaMint?

At MediaMint, we value people who define their surroundings, stay curious, and continuously look for opportunities to learn and grow.

Honesty, integrity, self-awareness, and continuous improvement are central to how we work. If professional and personal growth motivates you, MediaMint could be the right environment for your next career move.

What You’ll Own

Paid Search & Performance Marketing

• Lead the planning, execution, optimization, and ongoing management of paid search campaigns across multiple client accounts.
• Drive campaigns across Google Search Ads, Performance Max (PMax), Shopping Ads, and YouTube Ads.
• Manage campaign budgets and ensure accurate budget pacing.
• Optimize performance against CPA, ROAS, CTR, CPC, conversions, and conversion value.
• Identify performance trends, opportunities, and risks and translate them into actionable optimization strategies.

Conversion Tracking & Analytics

• Build, implement, validate, and troubleshoot conversion tracking.
• Work extensively with Google Analytics 4 (GA4) and Google Tag Manager (GTM).
• Investigate discrepancies across Google Ads, GA4, and other reporting platforms.
• Partner with relevant stakeholders to implement and QA tracking requirements.

Microsoft/Bing Ads

• Manage and optimize Microsoft/Bing Ads campaigns.
• Own campaign setup, targeting, bidding, budgets, reporting, and optimization.
• Apply cross-platform learnings across Google Ads and Microsoft Advertising.

Account & Performance Management

• Manage multiple client accounts and significant advertising budgets.
• Translate campaign data into meaningful insights and recommendations.
• Present performance updates and optimization opportunities to internal and client stakeholders.
• Proactively identify delivery, performance, and operational risks and develop mitigation plans.

Team Leadership & Operations

• Lead and develop a team of approximately 15-20 campaign management professionals.
• Drive productivity, utilization, quality, SLA adherence, and timely delivery.
• Establish strong SOPs, QA frameworks, workflows, and campaign-management best practices.
• Coach and mentor team members while identifying skill gaps and development opportunities.
• Support hiring, onboarding, training, and career development.
• Champion process improvement, automation, and operational efficiency.

What We’re Looking For

• 7-10 years of experience in Paid Search / Performance Marketing.
• Strong hands-on expertise in Google Ads.
• Strong knowledge of Search, PMax, Shopping, and YouTube Ads.
• Hands-on expertise with GA4 and Google Tag Manager.
• Strong understanding of conversion tracking implementation, validation, and troubleshooting.
• Good experience with Microsoft/Bing Ads.
• Proven experience managing multiple client accounts and significant advertising budgets.
• Strong command of CPA, ROAS, CTR, CPC, conversions, and budget pacing.
• Experience managing and developing teams of approximately 15-20 members.
• Excellent analytical, problem-solving, presentation, and stakeholder-management capabilities.
• Strong coaching, mentoring, and training skills.
• Ability to perform effectively in a dynamic, fast-paced environment.

Preferred Background

Experience working with startups or high-growth organizations, familiarity with linear platform workflows and operations, and the ability to thrive in rapidly evolving environments will be advantageous.

Why MediaMint?

MediaMint is an AI-powered Revenue Operations services company helping platforms and publishers accelerate innovation, operational efficiency, scalability, customer satisfaction, and revenue growth through technology, automation, data, and AI.

With 3,000+ professionals and a global presence, MediaMint partners with organizations ranging from high-growth startups to Fortune 500 companies.

Our Hyderabad office serves as our primary delivery and operations center.

Ready to Lead Performance at Scale?

If you bring strong Paid Search expertise, people leadership experience, and the ability to turn campaign data into measurable business outcomes, we’d like to hear from you.

Immediate joiners are strongly preferred.

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