Specifications
- Engage with AIDs and IDs and introduce and secure Pidilite Interior solutions specifications.
- Ensure Pidilite interior solutions are specified in major projects by effectively demonstrating technical and commercial advantages.
- Build strong professional relationships with key decision-makers to drive long-term specification opportunities in the AID and ID firms
- Classify accounts as per the relationship index criteria.
Specification to Work order Conversions
- Collaborate closely with the sales team to ensure specifications translate into confirmed orders and business growth.
- Provide sales teams with insights on specifications, helping them strategize for higher conversion rates.
AID and IDs Outreach
- Independently conduct technical presentations, workshops, and product demonstrations for AIDs and IDs
- Achieve desired number of active AID and ID Accounts actively specifying out of total number of Architects handled.
Market & Competitive Intelligence
- Keep track of competitor specifications and analyse trends in AID and ID segment,
- Identify specification gaps and suggest corrective actions to improve market positioning.
- Share real-time feedback with reporting seniors for product innovation and competitors refined / new approach with AIDs and IDs
Self-Learning & Capability Enhancement
- Stay updated on latest product developments, industry trends, and technical advancements to remain a trusted resource for stakeholders.
- Participate in training programs and skill-building initiatives to enhance technical and consultative expertise.
- Develop strong internal connections within the sales team across divisions to leverage specification success and Specs to Sales conversions.
Engagement Activities
- Plan and execute Lunch & Learn sessions with AIDs and IDs
- Conduct small and medium workshops (training sessions) for AIDs and IDs
Cross-Divisional Coordination
- Maintain structured reports on specification achievements, project conversions, and engagement efforts.
- Actively participate in review meetings with cross divisions to track progress and contribute to spec to sales decisions
Governance
- Actively participate in internal reviews conducted in the region as per the laid down process.
- OAAP/MIS to be made and submitted on time and as per index