Social Media Manager

CryptoMize; India; On-site; INR 550,000 - 820,000; Full time

Job summary

CryptoMize in New Delhi (HQ) is hiring a social media strategist to plan, develop, and implement the overall social media strategy for client accounts — campaigns, public figures, and brands — to support the principal’s image and carry engagement toward its objectives.

You will conduct audience and trend research, set specific objectives per engagement, and report on ROI: what the presence was asked to achieve, what it cost, and what it delivered.

Qualifications

• Plan, develop and own social media strategy for client accounts.
• Research benchmark trends and audience preferences before strategy
• Set objectives per engagement and report on ROI, including costs and delivered value

Responsibilities

• Plan, develop, and implement the overall social media strategy for client accounts — campaigns, public figures, and brands — to support and improve the principal’s image and carry engagement to its objective
• Perform research on current benchmark trends and audience preferences before committing strategy — the manager owns the evidence behind the plan
• Set specific objectives per engagement and report on ROI: what the presence was asked to achieve, what it cost, and what it delivered

Skills

Strategy ownership

Campaign management

Content direction

Team leadership

Audience research

KPI & ROI discipline

Tools

Social publishing suites

Platform analytics

GA4 for social

Content calendars approvals

Job description

What you will actually do:

• Plan, develop, and implement the overall social media strategy for client accounts — party and candidate campaigns, public figures, and brands — to support and improve the principal’s image and carry the engagement to its objective
• Perform research on current benchmark trends and audience preferences before committing strategy — the manager owns the evidence behind the plan
• Set specific objectives per engagement and report on ROI: what the presence was asked to achieve, what it cost, and what it delivered

Skills that matter:

Social media strategy ownership, Campaign management under hard deadlines and live news cycles, Content direction, Team leadership, Audience and trend research, KPI and ROI discipline.

Tools you will use:

Social publishing and scheduling suites, Native platform analytics across the major networks, Google Analytics 4 for social-to-web traffic, Collaboration boards for content calendars and approvals.

Location: New Delhi (HQ), E4, Vasant Vihar. Type: full-time permanent. Availability: immediate, rolling intake. Compensation: discussed at screening.