Social Media Manager

Findway Group (opc); Coimbatore District; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Findway Group (opc) in India seeks a creative Social Media Manager to oversee social media activities, paid advertising, content planning, and campaigns for the company and clients.

You will plan content calendars, create engaging scripts for reels and videos, manage Google and Meta Ads, monitor performance, and collaborate with designers to deliver compelling campaigns that drive awareness, traffic, and leads.

Qualifications

• Proven experience in managing social media marketing with successful campaigns.
• Ability to plan content calendars aligned to business goals.
• Strong skills in creating engaging video concepts and scripts.

Responsibilities

• Manage and execute social media strategies across platforms.
• Plan and maintain weekly/monthly content calendars.
• Create post, Reel, and video concepts based on trends.
• Develop scripts for Reels, ads, and brand videos.
• Plan, run, and optimize Google Ads and Meta Ads campaigns.
• Monitor ad performance, budget, leads, CTR, CPC, and conversions.
• Collaborate with designers and editors to execute content.
• Research trends and identify new content opportunities.
• Develop campaigns focusing on awareness, engagement, traffic, and leads.
• Track performance and prepare regular reports.
• Analyze results and suggest improvements to increase engagement and lead generation.

Skills

Social Media Marketing

Google Ads & Meta Ads

Content Calendar Planning

Content & Campaign Strategy

Video & Post Concept Creation

Script Writing

Copywriting

Lead Generation

Social Media Analytics

Creative Thinking

Job description

We are looking for a creative and results-oriented Social Media Manager to manage social media activities, paid advertising, content planning, and creative campaigns for the company and clients.

Key Responsibilities

• Manage and execute social media strategies across platforms.
• Plan and maintain weekly/monthly content calendars.
• Create engaging post, Reel, and video concepts based on trends and business goals.
• Develop creative and engaging scripts for Reels, ads, promotional, and brand videos.
• Plan, run, and optimize Google Ads and Meta Ads campaigns.
• Monitor ad performance, audience targeting, budget, leads, CTR, CPC, and conversions.
• Work closely with graphic designers, video editors, and other teams to execute content.
• Research social media trends and identify new content opportunities.
• Develop campaigns focused on brand awareness, engagement, traffic, and lead generation.
• Track social media and campaign performance and prepare regular reports.
• Analyze results and suggest improvements to increase engagement and lead generation.

Required Skills

• Social Media Marketing
• Google Ads & Meta Ads
• Content Calendar Planning
• Content & Campaign Strategy
• Video & Post Concept Creation
• Script Writing
• Copywriting
• Lead Generation
• Social Media Analytics
• Creative Thinking