Social Media Expert

CryptoMize; New Delhi; On-site; INR 500,000 - 900,000; Full time

Job summary

CryptoMize in New Delhi HQ seeks a Social Media Expert to drive client engagements by mastering how each platform distributes content. You will tailor content per channel, ensuring formats are native to each platform and maximize engagement.

You will advise writers on hook structure, pacing, captions, and thumbnails, using analytics to optimize performance and inform future content decisions.

Qualifications

• Experience with social platforms and content formats.
• Ability to translate platform mechanics into content strategy.
• Proficiency in data-driven content optimization.

Responsibilities

• Own channel-mechanics knowledge for client engagements—how each platform’s distribution works and what it means for formats.
• Optimize content per channel: tailor stories for X threads, Instagram reels, LinkedIn documents, etc.

Skills

Channel mastery

Content optimization

Analytics

Experiment design

Tools

Social publishing tools

Analytics platforms

Job description

Social Media Expert jobs in Delhi at CryptoMize are open on a rolling, always-hiring basis — every platform has a mechanism, and this seat knows them cold. This is a full-time, permanent position with immediate joining, based at our New Delhi HQ, serving client engagements as the person who understands exactly how each social channel distributes, ranks, and rewards — and how to optimize content so it engages on that channel’s own terms. When a specialist asks why a format flopped and an analyst shows that it did, the expert explains what the algorithm wanted instead. Below is the complete job description — responsibilities, requirements, the seniority path, and the selection process.

What you will actually do:

• Own channel-mechanics knowledge for client engagements — how each platform’s distribution actually works, from graph structure to recommendation signals, and what that means for every format choice
• Optimize content per channel: the same story becomes a thread on X, a reel on Instagram, a document post on LinkedIn — each cut native to where it lives, none of them recycled
• Advise specialists and writers on format-level choices — hook structure, length, pacing, caption craft, thumbnail treatment — the mechanics that decide whether good content travels

Skills that matter: Deep channel mastery, Format optimization, Engagement craft, Experiment design, Analytics fluency, Platform-change radar.

Tools you will use: Native platform analytics at distribution level, Social publishing and scheduling suites, Format/creative tooling, Experiment-tracking sheets and read-out templates.

Location: New Delhi (HQ), E4, Vasant Vihar. Type: full-time permanent. Availability: immediate, rolling intake. Compensation: discussed at screening.