Social Content Strategy & Creative Lead

OLIVER | The Brandtech Group; India; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

A leading marketing agency in India is seeking a Creator with over 7 years of experience in social media content creation. The role involves developing innovative social content that resonates with audiences, monitoring trends, and collaborating across teams. Ideal candidates will have a strong portfolio, exceptional design skills, and the ability to navigate corporate processes. This is an opportunity to join a dynamic team focused on creativity and cultural connection.

Qualifications

• 7+ years of experience in social native content creation with a significant follower base.
• Portfolio showcasing diverse content formats and platforms.
• Experience with corporate brand operations in a global environment.

Responsibilities

• Identify culture-driven social content ideas.
• Monitor social trends to prototype and test content ideas.
• Collaborate with teams to refine creative concepts.

Skills

Social media content creation

Creative judgment and taste

Video editing

Copywriting

Social media trends monitoring

Tools

Adobe Creative Suite

Video editing software

Job description

Overview

Established in 2004, OLIVER is the worlds first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group, weRe at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Experience: 6-9 years

Work timings: 7:00am to 4:00pm

About the Role

Were looking for an exceptional Creator to work exclusively with our client. This is a once-in-a-lifetime opportunity for a tech-savvy yet consumer-centric content creator and an influencer with a twist e a social media native who has the pulse on culture and can turn an opportunity into concept and social-native creative production within hours and days, someone thrives on being one step ahead of the social trends and reacting to viral moments.

What you will be doing:

• Identify community-centric, insight-driven, culture-moving social content ideas that stays true to brands unique voice
• Monitor social and cultural trends to generate untapped opportunities, prototype and A/B test new content ideas that support the overall go-to-market strategies for campaigns.
• Provide insights into the APAC social and creator economy, ensuring content resonates with the regional audiences.
• Work closely with regional and local social teams and product marketing managers to identify untapped opportunities. A true idea powerhouse who is quick at generating unique, disruptive, unconventional social creative concepts.
• In collaboration with strategy, analytics, and media teams to refine creative concepts and ensure it is closely tied to business and brand objectives and KPIs
• Bias towards action and are resourceful and efficient to get from Zero to Hero by leading end-to-end content creation production, editing, design and launch with the support of the internal teams.
• Balancing the agility of a creator with the delivery of high-quality content within corporate brand approval frameworks and processes.

What you need to be great in this role:

• 7+ years of experience in social native content creation or related coverage with a significant follower base on relevant platforms
• Social media portfolio filled with examples that showcase work that has been created for multiple formats and platforms from ideation, and conceptualisation to production for global brands
• Excellent Creative judgement and taste. Exceptional hands-on social native design, illustration, video editing, copywriting skills and tools (e.g., Adobe Creative Suite, video editing software, social media platforms native tools) and are at the forefront of testing AI tools.
• Experienced with taking a balanced approach to fast-paced creativity and corporate decision-making processes.
• Accustomed to staying on top of changes to social media algorithms and platform-specific nuances.
• Proven experience with corporate brand operations and processes in a highly matrix and global / APAC regional environment with a wide range of stakeholders
• Strong ability to effectively communicate both verbally and written, articulating ideas in a clear and exciting manner.
• Strong knowledge of the diverse APAC social and creator economy landscape
• Team before self. Open to collaboration and diverse opinions and collaborate effectively across teams.
• A self-starter and entrepreneurial with strong proactivity to unlock opportunity. Comfortable in navigating complexity and ambiguity.

Our values

Be Imaginative to push the boundaries of whats possible

Be always learning and listening to understand

Be actively pro-inclusive and anti-racist across our community, clients and creations

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.

OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.