SFMC Developer

Capgemini; Bengaluru; On-site; INR 10,00,000 - 15,00,000; Full time

Job summary

A global technology firm in Bengaluru seeks an SFMC Developer. You will design and optimize marketing automation solutions, collaborate with teams, and ensure seamless system integration. The role demands strong expertise in various Salesforce Marketing Cloud components, data-driven campaign management, and compliance with data privacy standards. Join us for a dynamic career path with comprehensive wellness benefits and the chance to work on cutting-edge projects.

Benefits

Comprehensive wellness benefits

Career growth opportunities

Flexible work options

Qualifications

• Strong skills in AMPscript and scripting for dynamic content.
• Expertise in Salesforce Marketing Cloud solutions.
• Experience integrating SFMC with external APIs.

Responsibilities

• Develop and maintain Marketing Cloud solutions.
• Design and implement email templates using AMPscript and HTML.
• Integrate SFMC with external systems for data flow.

Skills

AMPscript

SSJS (Server‑Side JavaScript)

Salesforce Marketing Cloud

API Integration

HTML

CSS

SQL

Job description

Your Role

As an SFMC Developer, you will play a key role in designing, developing, and optimizing marketing automation solutions using Salesforce Marketing Cloud. You will collaborate with cross‑functional teams to deliver personalized customer journeys, implement data‑driven campaigns, and ensure seamless integration with other platforms.

Key Responsibilities

• Develop and maintain Marketing Cloud solutions, including Email Studio, Journey Builder, Automation Studio, and Mobile Studio.
• Design and implement dynamic and personalized email templates using AMPscript, HTML, and CSS.
• Integrate SFMC with external systems (e.g., Salesforce CRM, APIs, data extensions) for seamless data flow.
• Build and optimize customer journeys, automation workflows, and triggered campaigns.
• Monitor, analyze, and report on campaign performance, providing actionable insights for continuous improvement.
• Ensure compliance with data privacy regulations and best practices in email deliverability and marketing automation.

Top 5 Technical Skills

• AMPscript & SSJS (Server‑Side JavaScript): Advanced scripting for dynamic content and automation in SFMC.
• Salesforce Marketing Cloud Platform: Deep expertise in Email Studio, Journey Builder, Automation Studio, and Contact Builder.
• API Integration: Experience with REST and SOAP APIs for integrating SFMC with external systems and data sources.
• HTML, CSS, and Responsive Email Design: Strong skills in building visually appealing and mobile‑friendly email templates.
• SQL & Data Management: Proficient in writing SQL queries for data segmentation, audience targeting, and automation within SFMC.

What you'll love about working here

You can shape your career with us. We offer a range of career paths and internal opportunities within Capgemini group. You will also get personalized career guidance from our leaders.

You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top‑ups, elder care, partner coverage or new parent support via flexible work.

At Capgemini, you can work on cutting‑edge projects in tech and engineering with industry leaders or create solutions to overcome societal and environmental challenges.