SEO Content Writing Associate

IIDE; Mumbai; On-site; INR 450,000 - 600,000; Full time

Job summary

IIDE in Mumbai (Lower Parel) is seeking an SEO Content Writing Associate to craft high-quality, SEO-optimised content across blogs and guest posts. You will research trends, align with brand guidelines, and drive engagement and traffic from a 100% on-site role.

The ideal candidate has 1-2 years of content writing experience, strong SEO knowledge, and excellent English writing skills. Collaboration with marketing and education teams is essential for success.

Qualifications

• 1-2 years of proven content writing experience.
• Strong understanding of SEO principles, including keyword research and on-page optimization.
• Excellent command of English with grammar and communication abilities.
• Attention to detail and proofreading accuracy.

Responsibilities

• Create high-quality, SEO-optimised content for the website, including long-form blogs and short-form pieces.
• Ensure content follows Google's Helpful Content and E-E-A-T guidelines.
• Conduct keyword and competitor research and content gap analysis.
• Track content performance using tools like Ahrefs or SEMrush and adjust strategy accordingly.
• Edit and proofreading for clarity, grammar, and consistency.

Skills

Content writing

SEO basics

Editing & proofreading

Tools

WordPress

Strapi

Job description

Work Timings: 10:15 am - 7:15 pm
Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off)
Location: Lower Parel, Mumbai (5 minutes from Railway Station)
Reports to: Marketing Manager
Work Mode: 100% Work from Office
Age Criteria: Upto 30 years

Why IIDE:

At IIDE, we foster creativity and innovation to empower our team to excel in their careers. As a leader in digital education, we offer a collaborative environment, competitive benefits, and opportunities for personal growth. Join us to contribute to shaping the future of digital marketing education.

About the Role:

As an SEO Content Writing Associate at Lower Parel, Mumbai, you will craft high-quality, SEO-optimised content to drive engagement and traffic. This role involves creating diverse content types, researching trends, and ensuring alignment with SEO best practices and brand guidelines.

What You'll Do:

• Create high-quality, SEO-optimized content for the website, including both long-form blogs and short-form pieces like guest posts.

• Make sure all content follows Google’s Helpful Content and E-E-A-T guidelines to build trust and authority.

• Do keyword research, competitor research, and content gap analysis to plan stronger content.

• Track content performance using tools like Ahrefs or SEMrush and improve strategy based on results.

• Check content quality by ensuring originality, human-like writing, and editing/proofreading for clarity, grammar, and consistency.

Requirements

Must-Have:

• Experience: 1-2 years of proven content writing experience, preferably in the digital marketing and education industry.

• Technical Skills: Strong understanding of SEO principles, including keyword research, on-page optimisation, and internal linking.

• Writing Skills: Excellent command of English with strong grammar and communication abilities.

• Attention to Detail: Keen eye for proofreading and editing.

Should Have:

• CMS Knowledge: Familiarity with content management systems like WordPress or Strapi is a plus.

• Adaptability: Ability to tailor content for various audiences and platforms.

• Time Management: Proven ability to meet deadlines in a fast-paced environment.

Nice to Have:

• Analytical Skills: Experience tracking content performance and using data to optimize strategies.

• Innovation: Willingness to explore new content trends and formats.

• Collaboration: Ability to work effectively with cross-functional teams.

If you’re a strategic thinker and passionate about content writing, we’d love to hear from you. Join us in shaping the future of digital education!