Senior Business Analyst , Ad Analytics

noon; Gurugram District; On-site; INR 1,100,000 - 1,600,000; Full time

Job summary

noon in Gurgaon is seeking a Senior Business Analyst specializing in Ad Analytics to analyze business processes, surface opportunities, and drive efficiency. You will partner with senior management and cross-functional teams to gather requirements and define project objectives.

The role includes mentoring junior analysts, delivering high-impact insights, and presenting findings to leadership. A strong background in analytics, process modeling, and data tools is essential to influence strategic

Qualifications

• Candidates must have strong business process modeling and data analysis skills.
• Experience gathering requirements and managing stakeholder expectations.
• Familiarity with Agile, Waterfall, or hybrid project methodologies.

Responsibilities

• Lead analysis of complex business processes to identify opportunities for optimization.
• Elicit and document business requirements with stakeholders to align with goals.
• Develop and maintain business process models, use cases, and functional specs.
• Perform cost/benefit analyses, feasibility studies, and risk assessments.
• Design data-driven solutions that meet business needs and best practices.
• Collaborate with IT, operations, and project management to support implementation.
• Lead user acceptance testing (UAT) and train end-users on new systems.
• Provide leadership to junior analysts and foster growth-oriented environment.
• Prepare detailed reports for senior leadership with insights and recommendations.

Skills

Business analysis

Data analysis

Requirements gathering

Project management

Communication

Visio

JIRA

SQL

Problem solving

Education

Bachelor's degree in Business Administration/Information Systems

Master’s degree preferred

Tools

Microsoft Visio

JIRA

SQL

Job description

Job title: Senior Business Analyst , Ad Analytics

Location: Gurgaon

About noon

We’re building an ecosystem of digital products and services that power everyday life across the Middle East—fast, scalable, and deeply customer-centric. Our mission is to deliver to every door every day. We want to redefine what technology can do in this region, and we’re looking for a (Senior Business Analyst-Ad Analytics) who can help us move even faster.

noon’s mission: Every door, every day.

What you’ll do:

The Senior Business Analyst will be responsible for analyzing and evaluating business processes, identifying areas for improvement, and implementing strategic solutions to drive efficiency and growth. You will work closely with key stakeholders, including senior management, department heads, and technical teams, to gather requirements, define project objectives, and ensure successful delivery of initiatives. As a Senior Business Analyst, you will provide leadership and mentoring to junior analysts while leveraging your expertise to deliver high-impact results across the organization.

Responsibilities:

• Lead the analysis of complex business processes and systems to identify opportunities for optimization and improvement.
• Collaborate with stakeholders to elicit and document business requirements, ensuring alignment with organizational goals and strategies.
• Develop and maintain business process models, use cases, and functional specifications.
• Conduct cost/benefit analysis, feasibility studies, and risk assessments for proposed solutions.
• Design and recommend data-driven solutions, ensuring they meet business needs while adhering to industry best practices.
• Work closely with cross-functional teams, including IT, operations, and project management, to support the successful implementation of projects.
• Lead user acceptance testing (UAT) and support the training of end-users on new systems or processes.
• Provide leadership and guidance to junior analysts, fostering a collaborative and growth-oriented environment.
• Prepare detailed reports and presentations for senior leadership, highlighting key insights and recommendations.

What you’ll need:

• Bachelor's degree in Business Administration, Information Systems, or a related field (Master’s degree preferred).
• 4+ years of experience as a Business Analyst, with a proven track record of delivering successful business solutions.
• Strong understanding of business process modeling, data analysis, and requirements gathering techniques.
• Experience with project management methodologies (Agile, Waterfall, or hybrid approaches).
• Excellent communication and interpersonal skills, with the ability to engage effectively with both technical and non-technical stakeholders.
• Proficiency with business analysis tools and software (e.g., Microsoft Visio, JIRA, SQL, etc.).
• Strong problem-solving skills, with the ability to think critically and strategically.

Who will excel?

• We’re looking for people with high standards, who understand that hard work matters.
• You need to be relentlessly resourceful and operate with a deep bias for action.
• We need people with the courage to be fiercely original.
• noon is not for everyone; readiness to adapt, pivot, and learn is essential.