Senior Brand Manager Paradontax, OHC Expert & OHC -Sri Lanka & Bangladesh

Haleon; Gurugram District; On-site; INR 13,38,000 - 22,31,000; Full time

Job summary

A global consumer health company is seeking a Senior Brand Manager for Paradontax to lead the marketing strategy in India. The role involves managing brand equity, consumer engagement, and collaboration with regional teams in Bangladesh and Sri Lanka. Ideal candidates have over 8 years of experience in brand marketing, strong leadership skills, and an MBA. This position offers a dynamic environment focused on delivering better everyday health.

Qualifications

• 8+ years of brand marketing experience in Consumer Health or FMCG.
• Proven track record in marketing, consumer communications, and launch management.
• Ability to thrive in a dynamic, fast-paced environment.

Responsibilities

• Lead the strategic and operational marketing agenda for the brand in India.
• Define and drive brand strategy based on consumer and expert insights.
• Own brand P&L, including forecasting, budgeting, and performance tracking.

Skills

Brand marketing experience

Leadership skills

Stakeholder management

Strategic thinking

Education

MBA from a reputed business school

Job description

Job Title- Senior Brand Manager Paradontax, OHC Expert & OHC -Sri Lanka & Bangladesh

Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

Job Purpose

As the Senior Brand Manager for Paradontax, you will lead the strategic and operational marketing agenda for the brand in India. You will be responsible for driving consumer and expert engagement, managing brand equity, and delivering business results. This role also includes leadership of the expert team from OHC interface (Sensodyne & Parodontax) and OHC activations, ensuring seamless execution across touchpoints. Furthermore this role will be liaise with Bangladesh and Sri Lanka team, to unlock accelerated growth on Oral Health care.

This role is ideal for someone who combines strategic foresight with operational discipline and thrives in a matrixed, cross‑functional environment.

Key Responsibilities

Strategic Brand Leadership

• Define and drive brand strategy based on consumer and expert insights.
• Ensure the Brand Heart is brought to life and consistently activated across all touchpoints to build long‑term brand equity.
• Lead annual brand planning and execution aligned with long‑term growth objectives.T
• ake full responsibility for the preparation and execution of pre‑launch activities, coordinating all strategic functions to meet launch goals.
• Own brand P&L, including forecasting, budgeting, and performance tracking.
• Lead creative, media, PR, and digital agencies through marketing strategies.
• Collaborate with sales teams, conduct market visits, and identify improvement priorities.
• Adapt global toolkits and innovation platforms for the Indian market.
• Laise with expert marketing team to build advocacy and recommendation for Oral Care portfolio (Sensodyne, Parodontax ) via deep understanding of consumer.
• Lead category activations to educate consumers on importance of oral care and drive brand love
• Drive preparation and management of the Business Plan, Annual A&P Budget, and Communication/Media/Detailing/Expert Plans.
• Ensure alignment between expert and consumer marketing efforts

Qualifications and skills

• MBA from a reputed business school.
• 8+ years of brand marketing experience in Consumer Health or FMCG.
• Proven track record in marketing, consumer communications, and launch management.
• Strong leadership and stakeholder management skills.

Preferred

• Experience in OTC or oral health categories.
• Strong analytical and strategic thinking capabilities.
• Ability to thrive in a dynamic, fast‑paced environment.
• Strong commercial acumen with P&L exposure.
• Strategic thinker with executional rigor – capable of translating insights into impactful initiatives.
• Ability to work cross‑functionally in a matrix environment.

Why Haleon?

Our values and expectations are at the heart of everything we do and form an important part of our culture.

These include Patient focus, Transparency, Respect, Integrity along with Courage, Accountability, Development, and Teamwork. As Haleon focuses on our values and expectations and a culture of innovation, performance, and trust, the successful candidate will demonstrate the following capabilities:

• Operating at pace and agile decision‑making – using evidence and applying judgement to balance pace, rigour and risk.
• Committed to delivering high quality results, overcoming challenges, focusing on what matters, execution.
• Continuously looking for opportunities to learn, build skills and share learning.
• Sustaining energy and well‑being
• Building strong relationships and collaboration, honest and open conversations.
• Budgeting and cost‑consciousness

Diversity, Equity and Inclusion

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are. Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

Job Posting End Date

2025-12-01

Equal Opportunities

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

Adjustment or Accommodations Request

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.

Note to candidates

The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.