Sales Manager

LabONE Diagnostics; Dehradun; On-site; INR 800,000 - 1,500,000; Full time

Benefits offered by this job

Competitive salary with incentives

Job summary

LabONE Diagnostics in Dehradun, India seeks a dynamic Business Development professional to drive revenue, expand the client base, and lead a cross-functional sales and marketing team. The role involves strategizing growth with hospitals, clinics, corporates, and institutions, while building partnerships and expanding brand presence.

The ideal candidate will have strong negotiation, communication, and analytical skills, with a proven track record in healthcare market development and travel for

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Life Sciences, Healthcare Management, or related field.
• MBA in Marketing preferred.
• Strong business development and negotiation skills.
• Excellent communication and presentation abilities.
• Leadership and team management.
• Healthcare and diagnostics market knowledge.
• CRM and Microsoft Office proficiency.
• Ability to travel for client meetings and business development.

Responsibilities

• Develop and execute strategies to achieve monthly and annual revenue targets.
• Generate new business from hospitals, clinics, doctors, corporates, educational institutions, and health camps.
• Identify new market opportunities and expand LabONE Diagnostics' customer base.
• Build strategic partnerships with healthcare professionals and organizations.
• Lead, mentor, and monitor the sales team to achieve performance targets.
• Prepare sales forecasts and monitor daily, weekly, and monthly performance.
• Ensure timely follow-up of leads and conversion into business.
• Develop pricing and promotional strategies in coordination with management.
• Plan and execute online and offline marketing campaigns.
• Strengthen LabONE Diagnostics' brand visibility through promotional activities.
• Coordinate health awareness programs, camps, and corporate wellness initiatives.
• Manage digital marketing activities, including social media, Google Business Profile, and website promotions.
• Maintain strong relationships with doctors, hospitals, corporate clients, insurance companies, and institutional customers.
• Ensure high levels of customer satisfaction and address client concerns promptly.
• Develop key accounts and retain existing clients.
• Analyze market trends, competitor activities, and customer requirements.
• Submit Daily Sales Reports (DSR), weekly reports, and monthly business performance reports.
• Present business development plans and revenue projections to management.
• Work closely with Operations, Laboratory, Accounts, and Customer Support teams to ensure seamless service delivery.
• Coordinate promotional events and business development activities.

Skills

Business development

Negotiation

Communication

Presentation

Leadership

Team management

Strategic planning

Analytical skills

CRM proficiency

MS Office

Education

Bachelor’s degree in Marketing/Business Administration/Life Sciences/Healthcare Management

MBA (Marketing) preferred

Tools

CRM

Microsoft Office

Job description

Role & responsibilities

Business Development

• Develop and execute strategies to achieve monthly and annual revenue targets.
• Generate new business from hospitals, clinics, doctors, corporates, educational institutions, and health camps.
• Identify new market opportunities and expand LabONE Diagnostics' customer base.
• Build strategic partnerships with healthcare professionals and organizations.

Sales Management

• Lead, mentor, and monitor the sales team to achieve performance targets.
• Prepare sales forecasts and monitor daily, weekly, and monthly performance.
• Ensure timely follow-up of leads and conversion into business.
• Develop pricing and promotional strategies in coordination with management.

Marketing & Branding

• Plan and execute online and offline marketing campaigns.
• Strengthen LabONE Diagnostics' brand visibility through promotional activities.
• Coordinate health awareness programs, camps, and corporate wellness initiatives.
• Manage digital marketing activities, including social media, Google Business Profile, and website promotions.

Client Relationship Management

• Maintain strong relationships with doctors, hospitals, corporate clients, insurance companies, and institutional customers.
• Ensure high levels of customer satisfaction and address client concerns promptly.
• Develop key accounts and retain existing clients.

Business Analysis & Reporting

• Analyze market trends, competitor activities, and customer requirements.
• Submit Daily Sales Reports (DSR), weekly reports, and monthly business performance reports.
• Present business development plans and revenue projections to management.

Coordination

• Work closely with Operations, Laboratory, Accounts, and Customer Support teams to ensure seamless service delivery.
• Coordinate promotional events and business development activities.

Key Performance Indicators (KPIs)

• Monthly and annual revenue achievement.
• Number of new client acquisitions.
• Doctor, hospital, and corporate tie-ups.
• Increase in diagnostic test volumes.
• Client retention rate.
• Marketing campaign effectiveness.
• Team performance and sales productivity.

Preferred candidate profile

Qualification

• Bachelor's degree in Marketing, Business Administration, Life Sciences, Healthcare Management, or a related field.
• MBA (Marketing) preferred.

Required Skills

• Strong business development and negotiation skills.
• Excellent communication and presentation abilities.
• Leadership and team management.
• Healthcare and diagnostics market knowledge.
• Strategic planning and analytical skills.
• CRM and Microsoft Office proficiency.
• Ability to travel for client meetings and business development.

Preferred Candidate

• Existing network with doctors, hospitals, clinics, corporate organizations, and healthcare institutions.
• Experience in diagnostic laboratory or pathology business development.
• Self-driven, target-oriented, and capable of independently managing the sales and marketing function.

Compensation

• Competitive salary with attractive performance incentives based on business growth and target achievement.