Research Associate - Insights ( Third Party Payroll)

Mastermind Network; India; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Mastermind Network is seeking a high-energy Experience Analyst who can spot shifts in consumer behaviour, competition and technology, turning them into sharp insights and compelling executive stories.

You will build narratives, benchmark experiences, and partner with cross‑functional teams to translate insights into actionable product recommendations. The role emphasizes rapid, high‑quality outputs and new concept development.

Qualifications

• Experience in design, consumer/market insights, product, strategy, marketing, or UX.
• Exposure to smartphones, consumer electronics, digital products, apps, AI or technology is preferred, but not mandatory.
• Experience with design/prototyping tools such as Figma, Photoshop, Illustrator or similar tools is a plus.

Responsibilities

• Build compelling stories: Create compelling marketing narratives using competitive intelligence and consumer insights.
• Benchmark experiences: Monitor technology trends and benchmark competitor products, applications, and features to understand what works, what doesn't and why.
• Find non-obvious insights: Go beyond feature comparisons and generate + validate consumer non-obvious insights through qualitative and quantitative research.
• Sense the market: Analyze market data, competitive movements and have deep understanding of consumer sentiment across product categories.
• Talk to the frontline: Partner with cross-functional teams to translate consumer insights into actionable product recommendations.
• Track what is changing: Analyze market data, competitive movements sense the shift in consumer sentiment across product categories.
• Bring ideas to life: Create visual concepts, mock-ups and experience narratives that make an idea easy to understand and act upon.
• Move fast: Take loosely defined questions, figure out how to answer them and independently drive the work to a high-quality output.
• New concept development: Develop concepts for new experiences and enhancements to existing features.

Skills

Design

Consumer insights

Product

Strategy

Marketing

UX

Tools

Figma

Photoshop

Illustrator

Job description

We are looking for a high-energy, curious and visual thinker Experience Analyst who can spot shift in consumer behaviour, competition and technology and turn it into sharp insights and compelling executive stories.

Role & responsibilities

• Build compelling stories: Create compelling marketing narratives using competitive intelligence and consumer insights.
• Benchmark experiences: Monitor technology trends and benchmark competitor products, applications, and features to understand what works, what doesn't and why.
• Find non-obvious insights: Go beyond feature comparisons and generate + validate consumer non-obvious insights through qualitative and quantitative research.
• Sense the market: Analyze market data, competitive movements and have deep understanding of consumer sentiment across product categories.
• Talk to the frontline: Partner with cross-functional teams to translate consumer insights into actionable product recommendations.
• Track what is changing: Analyze market data, competitive movements sense the shift in consumer sentiment across product categories.
• Bring ideas to life: Create visual concepts, mock-ups and experience narratives that make an idea easy to understand and act upon.
• Move fast: Take loosely defined questions, figure out how to answer them and independently drive the work to a high-quality output.
• New concept development: Develop concepts for new experiences and enhancements to existing features.

Preferred candidate profile

• 26 years of experience in Design, Consumer/Market Insights, Product, Strategy, Marketing, UX or related roles.
• Exposure to smartphones, consumer electronics, digital products, apps, AI or technology is preferred, but not mandatory.
• Experience with design/prototyping tools such as Figma, Photoshop, Illustrator or similar tools is a plus.