Job Description:
Group Company: AU Small Finance Bank Limited
Designation: Relationship Manager Royale
Office Location: Jetpur Jetpur
Position description: Accountable for meeting sales targets (No. and value) as per the defined scorecard
Primary Responsibilities
- 1. Manage and grow the banking and investment relationships of High Net Worth (HNI) clients under the their portfolio.
- 2. Increase CASA balances in the assigned portfolio through deepening existing relationships and acquiring new-to-bank (NTB) customers.
- 3. Drive overall growth in liabilities and investment products within the HNI segment.
- 4. Capture and maximize business opportunities through detailed client profiling in line with organizational processes (CRM).
- 5. Develop and expand customer relationships for both liability and retail asset products.
- 6. Inform clients about new products and enhancements to deepen and broaden banking relationships.
- 7. Ensure portfolio profitability by cross-selling and up-selling across the Bank’s product suite.
- 8. Manage segment-wise customer migration to enhance profitability and optimize service delivery.
Additional Responsibilities
- 1. Deliver a superior service experience that exceeds the expectations of AU clients.
- 2. Proactively identify potential problem accounts and implement risk-mitigating strategies.
- 3. Ensure customer migration across sub-segments is managed smoothly and aligned with Bank policies.
- 4. Promote and drive usage of digital and alternate banking channels to improve client convenience and reduce operational costs.
- 5. Accurately and consistently record all sales and client engagement activities in the CRM system.
- 6. Ensure strict compliance with regulatory and internal policies, especially in customer onboarding and account management.
- 7. Foster long-term client relationships through trust, transparency, and proactive engagement.
Reporting Team
- Reporting Designation:
- Reporting Department:
Educational Qualifications Preferred
- Category:
- Field specialization:
- Degree:
- Academic score:
- Institution tier:
Required Work Experience
- Industry: BFSI
- Role: Sales Executive, Sales Officer, Customer Service Executive/Officer, Relationship Executive/Officer
- Years of experience: 0 to 3
Key Performance Indicators: Business Volume, Average Ticket size, Boarding rate
Required Competencies
- 1. ownership and accountability for results
- 2. Customer-centric mindset and actions
- 3. adept at handling digital business apps and software
- 4. hard work and detail-orientation
- 5. eager to learn and grow as a banking professional
- 6. positive mindset, ethical and high integrity
- 7. Bias for Action and Urgency
Required Knowledge
- 1. Aptitude for lead generation
- 2. Target Market Knowledge - Local Area geography familiarity
- 3. Familiarity with Digital applications
- 5. Detailed data collection/recording
Required Skills
- 1. Professional Communication - Regional language proficiency, verbal and written fluency, soft-spoken
- 2. Relationship Management - Client-Centric Approach, respectful
- 3. Sales Forecasting & Reporting
Required Abilities
- Physical:
- 1. Physical fitness
- 2. Mental agility
- 3. Ability to do extensive field travel/work
- 4. Ability to handle work pressure and demanding clients
- Other:
- 1. Valid Two-Wheeler Driving License
- 2. Personal 2-wheeler
- 3. Own Smartphone
- 4. track record of past employment
- 5. Positive reference check and clear civil report
Work Environment Details: 90% - Field, 10% - Office
Specific Requirements
- Travel: High
- Vehicle: 2-wheeler
- Work Permit:
Other Details
- Pay Rate:
- Contract Types: Permanent
- Time Constraints: Flexibile workhours as per business requirement
- Compliance Related:
- 1. Aherence to Code of Conduct policy of the bank
- 2. Non-disclosure of confidential information about bank, clients
- 3. Responsible handling of bank assets s.a. ID Card, SIM, Marketing material, digital devices, Receipt book etc.
- 4. Ensure adherence to KYC (Know Your Customer) and AML (Anti-Money Laundering) guidelines during all customer onboarding and account-opening processes.
- Union Affiliation: