Program Manager AI Services Bangalore, Karnataka

meesho; Bengaluru; On-site; INR 1,800,000 - 3,000,000; Full time

Job summary

Meesho invites you to join the AI Services team to shape, scale, and accelerate growth for MAS, an AI-powered services business. You’ll operate across sales, marketing, product, and customer insights, owning critical levers to drive revenue and market positioning.

The role demands high agency, curiosity, and AI-native problem solving. You’ll design pricing, lead GTM efforts, and build a compelling demo experience while coordinating with product and engineering to showcase AI capabilities and

Qualifications

• Experience in top-tier consulting firms, high-growth startups, or strong operator roles.
• Exposure to AI/ML products, SaaS, or tech-enabled services.
• 2–5 years of experience in strategy, consulting, GTM, or early-stage startups.
• Strong academic background from a top institution.
• AI-native builder – you’ve built or shipped something using AI.

Responsibilities

• Own & optimize the end-to-end sales pipeline and drive conversion and velocity.
• Design pricing models and commercial strategy for pilots and enterprise deals.
• Plan and execute GTM and demand generation to build MAS brand.
• Lead events and market presence to generate pipeline and awareness.
• Refine value proposition and translate product capabilities into customer value.
• Own the demo experience and work with product/engineering for impactful demos.
• Define ICP, map decision-makers and tailor approaches for buyer personas.
• Identify adjacencies and test new AI services opportunities.

Skills

AI/ML exposure

High agency

Ownership mindset

Customer-first thinking

Strong communicator

Strategic thinking

Execution-focused

Education

Top institution degree

Job description

The Meesho AI Services team is dedicated to revolutionizing customer support through cutting-edge AI technologies like chatbots, voicebots, and predictive analytics. We will partner with call centers and BPOs to deliver seamless, efficient, and customer-focused operations. In addition to driving technology and process excellence, we actively manage client and partner relationships to ensure alignment on goals and continuous improvement. If you’re passionate about AI, building strong partnerships, and creating impactful change, this is the team for you!

About the Role

We’re building a next-generation AI Services business (MAS) and are looking for a Strategy & GTM Lead to help shape, scale, and accelerate growth.
This is not a typical strategy role. You will operate at the intersection of sales, marketing, product, and customer insight—owning critical levers that drive revenue and market positioning.
We’re looking for someone high-agency, deeply curious, and AI-native—someone who doesn’t just analyze problems but builds solutions from scratch.

What You’ll Do

1. Own & Optimize the Sales Engine

Manage the end-to-end sales pipeline and identify opportunities to improve conversion, velocity, and deal quality

Work closely with sales teams to remove bottlenecks and drive predictable growth

2. Design Pricing & Commercial Strategy

Build and iterate pricing models (pilots, contracts, enterprise deals)

Experiment with innovative pricing structures aligned to customer value

3. Drive GTM & Demand Generation

Plan and execute marketing strategies to build the MAS brand

Generate high-quality inbound and outbound leads for the sales team

4. Lead Events & Market Presence

Conceptualize and run events (online/offline) to drive awareness and pipeline

Represent MAS in customer and ecosystem conversations

5. Shape the Value Proposition

Continuously refine the business narrative and positioning

Translate product capabilities into compelling customer value

6. Build Best-in-Class Demo Experience

Own the demo portal and ensure it stands out vs. competitors

Collaborate with product and engineering to deliver impactful demos

Build structured competitor analysis workflows

Continuously track market shifts and adapt GTM strategy

Define ICP, map decision-makers and influencers

Tailor sales and marketing approaches for different buyer personas

9. Explore New Growth Opportunities

Identify adjacencies and diversification opportunities for MAS

Evaluate and test new business ideas in the AI services space

Preferred Background

2–5 years of experience in strategy, consulting, GTM, or early-stage startups

Experience in top-tier consulting firms, high-growth startups, or strong operator roles

Strong academic background from a top institution

• Exposure to AI/ML products, SaaS, or tech-enabled services

High agency & ownership mindset – you don’t wait for instructions

AI-native builder – you’ve built or shipped something using AI (side project, startup, or at work)

Customer-first thinker – obsessed with solving real problems

Strong communicator & relationship builder – you enjoy engaging, influencing, and negotiating with people

Structured yet creative – can break down ambiguity and also think 10x

Fast and execution-focused – you move quickly and learn even faster

Why Join Us

Build a 0→1 AI business with real ownership

Work directly on core growth levers (not just slides)

High visibility, high impact, and steep learning curve

Opportunity to define how AI services businesses are built and scaled

What Success Looks Like

Clear and differentiated market positioning

High-quality inbound demand

Continuous improvement in conversion and deal sizes

MAS becomes a recognized and trusted AI services brand

About us

Welcome to Meesho, where every story begins with a spark of inspiration and a dash of entrepreneurial spirit. We're not just a platform; we're your partner in turning dreams into realities.

Curious about life at Meesho? Explore our Glassdoor - our people have a lot to say and they've helped us become a loved workplace in India.

Our Mission

Democratising internet commerce for everyone — Meesho (Meri Shop) started with a single idea in mind: to be an e-commerce destination for Indian consumers and to enable small businesses to succeed online.

We provide our sellers with benefits such as zero commission and affordable shipping solutions in the market. Today, sellers nationwide are growing their businesses by tapping into Meesho’s large and diverse customer base, state-of-the-art tech infrastructure, and pan-India logistics network through trusted third-party partners.

Affordable, relatable merchandise that mirrors local markets has helped us connect with internet users and serve customers across urban, semi-urban, and rural India. Our unique business model and continuous innovation have established us as a part of India’s e-commerce ecosystem.

Culture and Total Rewards

Our focus is on cultivating a dynamic workplace characterized by high impact and performance excellence. We prioritize a people-centric culture, dedicated to hiring and developing exceptional talent.

Total rewards at Meesho comprise a comprehensive set of elements — monetary, non-monetary, tangible, and intangible. Our 9 guiding principles, or "Mantras," are the backbone of how we operate, influencing everything from recognition and evaluation to growth discussions. Daily rituals and processes like “Problem First Mindset,” “Listen or Die,” our Internal Mobility Program, Talent Reviews, and Continuous Performance Management embody these principles.

We offer competitive compensation — both cash and equity-based — tailored to job roles, individual experience, and skill, along with employee-centric benefits and a supportive work environment. Our holistic wellness program, MeeCare, includes benefits across physical, mental, financial, and social wellness. This includes extensive medical insurance for employees and their families, wellness initiatives like telehealth, wellness events, and fitness-related perks.

To support work-life balance, we offer generous leave policies, parental support, retirement benefits, and learning and development assistance. Through personalized recognition, gratitude for stretched work, and engaging activities, we promote employee delight at the workplace. Additional benefits such as salary advance support, relocation assistance, and flexible benefit plans further enrich the Meesho experience.

At Meesho, we are committed to creating an inclusive and accessible workplace where every individual can thrive. In compliance with the Rights of Persons with Disabilities Act, 2016, we uphold the following principles:

Equal Opportunity: We ensure that employment opportunities are never denied on the grounds of disability if the candidate is otherwise competent to perform the job.

Accessible Workplace: Our facilities are designed to fully accessible, with amenities and assistive devices provided to support differently abled individuals in their work.

Inclusive Hiring Process: We adopt a transparent and non-discriminatory selection process, including providing application form in alternate formats and offering reasonable accommodations during interviews upon request.

Career Growth: We provide adequate training post-recruitment and pre-promotion, with training materials available in accessible formats to enable equal career progression.

Support & Confidentiality: A dedicated liaison officer/committee addresses concerns and grievances, while maintaining strict confidentiality of disability-related information.

Awareness & Inclusion: We conduct awareness programs to promote a culture of inclusivity across the organization.

Meesho welcomes applicants and employees of all abilities and is dedicated to fostering an environment where differently abled persons can achieve their full potential.