Product Marketing Manager (Media Asset Management) - Remote

Uplers; Remote; INR 25,00,000 - 35,00,000; Full time

Job summary

A US-based tech company is looking for a hands-on Product Marketing Manager to lead the GTM launch of a new product. This role involves coordinating with CXOs and product teams, writing impactful content, and managing launches. Candidates should have 5+ years in SaaS product marketing, strong copywriting skills, and experience with tools like Asana and HubSpot. This is a full-time remote position with a competitive salary range of INR 2,500,000–3,500,000 annually.

Qualifications

• 5+ years of experience in SaaS product marketing or GTM operations.
• Proven record of delivering end-to-end launches on tight timelines.
• Strong copywriting and storytelling skills for AI-driven products.

Responsibilities

• Plan and execute the GTM launch, defining phases and milestones.
• Shape positioning, pricing, and UX priorities with insights.
• Write product copy for website pages and demos.
• Manage GTM sprints in Asana or YouTrack.
• Gather beta feedback, analyze metrics, and report insights.

Skills

Intercom

Copywriting

Storytelling skills

GTM operations

HubSpot

Tools

Asana

YouTrack

HubSpot

Intercom

Job description

Experience: 5.00 + years

Salary: INR 2500000-3500000 / year (based on experience)

Expected Notice Period: 7 Days

Shift: GMT+05:30 Asia/Kolkata (IST)

Opportunity Type: Remote

Placement Type: Full Time Permanent position (Payroll and Compliance to be managed by a US-based, venture-funded company transforming eCommerce visuals with AI-powered bulk photo editing)

(*Note: This is a requirement for one of Uplers' client - a US-based, venture-funded company transforming eCommerce visuals with AI-powered bulk photo editing)

What do you need for this opportunity?

Must have skills required:

Intercom., copywriting and storytelling skills, GTM operations, Hubspot

A US-based, venture-funded company transforming eCommerce visuals with AI-powered bulk photo editing is Looking for:

About The Role

We’re looking for a hands-on Product Marketing Manager to lead the 2–3-month GTM launch of the new Evolphin Zoom MAM. You’ll operate like a mini‑GM—owning launch execution, competitive positioning, and cross‑functional coordination—while writing high‑impact content and guiding creative asset production.

This is not a coordinator role—it’s a builder role. You’ll work directly with the CXOs, Product, and Design teams to bring our next‑generation AI platform to market fast.

What You’ll Do

• Plan and execute the 2–3‑month GTM launch, defining phases, milestones, and deliverables.
• Work with Product and Business Owners to shape positioning, pricing, and UX priorities using market and competitive insights.
• Translate complex AI and MAM capabilities into clear, customer‑facing value propositions.
• Write and own product copy for website pages, solution pages, and demos.
• Coordinate internal and freelance designers to create visuals, videos, and interactive demos (Arcade / Product Fruits / Intercom).
• Manage GTM sprints in Asana or YouTrack, tracking critical path items and blockers.
• Align content and campaigns with Growth/SEO, Sales, and Customer Success teams.
• Gather beta feedback, analyze adoption metrics, and report actionable insights post‑launch.
• Ensure quality and brand consistency across all customer‑facing assets.

What You’ll Bring

• 5+ years of experience in SaaS product marketing or GTM operations, ideally in DAM, MAM, or post‑production video workflows.
• Proven record of delivering end‑to‑end launches on tight timelines.
• Strong copywriting and storytelling skills for technical and AI‑driven products.
• Deep understanding of AI, automation, and cloud workflows in media management.
• Experience creating demos, product tours, and visual briefs using modern marketing tools.
• Familiarity with tools like Asana, YouTrack, HubSpot, Intercom.
• Exceptional organizational and stakeholder management skills with a sharp eye for visual detail.

Success Looks Like

• Full GTM launch of the next‑gen Evolphin Zoom completed within 2–3 months.
• Clear differentiation from competitors through messaging and demos.
• On‑time delivery of website, collateral, and enablement materials.
• Increase in top‑of‑funnel leads, customer adoption, and internal alignment.
• Consistent reporting of KPIs like pipeline velocity, usage adoption, and NPS.

How to apply for this opportunity

• Step 1: Click On Apply! And Register or Login on our portal.
• Step 2: Complete the Screening Form & Upload updated Resume.
• Step 3: Increase your chances to get shortlisted & meet the client for the Interview!

About Uplers

Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement.

(Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).

So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!