Product Growth Manager

Welspun World; Hyderabad; On-site; INR 18,00,000 - 30,00,000; Full time

Job summary

A leading growth-focused technology firm is looking for a Growth Product Manager to scale subscription and online revenue. This role demands expertise in product management and performance marketing to maximize customer lifetime value. Candidates should possess 7-15 years of relevant experience and strong analytical skills. The position fosters a collaborative environment with key interactions across departments, aiming to drive growth using the AARRR framework. The role is located in Hyderabad, India.

Benefits

Diversity initiatives

Wellness programs

Family-like environment

Continuous learning opportunities

Certified Great Place to Work

Qualifications

• 7–15 years of relevant experience, with 3-5 years in execution.
• Fluent in English & Hindi.
• Experience in B2B SaaS, B2C subscriptions, or Gaming.

Responsibilities

• Design and run growth experiments across multiple platforms.
• Build lifecycle campaigns to improve renewals and reduce churn.
• Own funnel metrics and execute pricing experiments.
• Build referral programs and collaborate with marketing.
• Leverage tools for tracking performance and provide insights.
• Align with teams on growth objectives and manage budgets.

Skills

Critical Thinking

Influencing

Detail Orientation

Driving Results

Relationship Building

Education

Bachelor’s Degree (any specialization)

Tools

Mixpanel

Amplitude

GA

HubSpot

Marketo

Job description

Growth Product Manager

About Welspun Transformation Services Limited (WTSL)

At WTSL, innovation, digital transformation, and customer-centric excellence converge. A proud part of the Welspun Group, we deliver automation, AI, ML, RPA, and business services across industries. Since our inception in 2018 with 92 employees, weve scaled to 500+ professionals, building a culture of inclusivity and operational excellence.

• Diversity: 34% women workforce, aiming to grow to 40% with policies supporting maternity, paternity, and menstrual leave
• Culture: Wellness programs, Fam-Jam events, and a family-like environment.
• Recognition: Certified Great Place to Work.
• Opportunity: Work with global clients, learn continuously, and create meaningful impact.

Job Purpose / Summary

We are seeking a Growth Product Manager to scale subscription and online revenue, owning the end-to-end customer lifecycle through the AARRR Growth Framework Acquisition, Activation, Retention, Revenue, and Referral.

This role combines product management, lifecycle growth, and performance marketing expertise to maximize recurring revenues, conversion funnels, ARPU, and customer lifetime value (LTV).

Key Responsibilities

1. Growth & Acquisition (AARRR – Acquisition)

• Design and run growth experiments across Google, LinkedIn, Meta, affiliates, and partnerships.
• Enhance onboarding flows to improve trial-to-paid conversions.

2. Retention & Engagement (AARRR – Activation + Retention)

• Build lifecycle campaigns (email, in-app, push, CRM) to improve renewals and reduce churn.
• Use cohort analysis and behavioral data to create personalized retention journeys.

3. Revenue Optimization (AARRR – Revenue)

• Own funnel metrics: CAC, LTV, ARPU, churn, conversion.
• Execute pricing experiments, feature adoption drives, and cross/up-sell strategies.

4. Referral Growth (AARRR – Referral)

• Build referral programs to encourage customer advocacy and word-of-mouth growth.
• Collaborate with marketing to design campaigns that amplify organic reach.

5. Analytics & Insights

• Leverage tools (Mixpanel, Amplitude, GA, HubSpot, Marketo) for tracking and performance.
• Provide data-driven insights to back growth initiatives.

6. Collaboration & Leadership

• Align with Sales, CS, and Product teams on growth objectives.
• Promote a Product-Led Growth (PLG) mindset.
• Manage budgets and ensure ROI-positive execution.

Principal Accountabilities

• 7–12 years’ experience (3-5 if having hands on execution)in Growth, Product Management, or Product Marketing (B2B SaaS, B2C subscriptions, Gaming).
• Proven record of scaling subscription revenue & retention using AARRR framework.
• Hands-on with lifecycle marketing, performance marketing, funnel optimization, and growth experimentation.
• Strong analytical and cross-functional collaboration skills.
• Ability to thrive in fast-paced, target-driven environments.
• Exposure to SaaS, B2C, and gaming industry growth practices.

Key Interactions

• Stakeholder Management
• Cross-Functional Collaboration
• Client Engagement
• Team Leadership
• Senior & Top Management

Qualifications

• Bachelor’s Degree (any specialization).
• 7–15 ( 3-5 if can able to scale the products)years of relevant experience.
• Languages: English & Hindi.
• Strong skills in: Critical Thinking, Influencing, Detail Orientation, Driving Results, and Relationship Building.

This role is for a growth leader who lives and breathes AARRR – scaling customers from first touch to long-term advocacy.

Reach out me on [e-mail] or https://www.linkedin.com/in/hari-pavan-8680b11a6/