Meta Google ads

KEPLER22 LLC 1; Malappuram; On-site; INR 335,000 - 670,000; Part time

Job summary

KEPLER22 LLC 1 is seeking a part-time, remote PPC specialist to manage Meta (Facebook/Instagram) and Google Ads campaigns from Kerala, India. You will set up campaigns, perform keyword/audience research, adjust bidding and budgets, and run A/B tests on ad creatives and copy, while analyzing performance data and reporting concise results.

You will work with stakeholders to align ads with marketing goals, ensure proper tracking, and maintain policy compliance across platforms.

Qualifications

• Experience managing Meta Ads (Facebook/Instagram) and Google Ads campaigns, including setup, optimization, and reporting.
• Strong analytical skills with the ability to interpret performance metrics, use tools like Google Analytics, and make data-driven decisions.
• Familiarity with digital marketing principles such as targeting, segmentation, conversion funnels, and remarketing strategies.
• Ability to write clear, persuasive ad copy and collaborate on creative concepts that align with brand messaging.
• Comfort working remotely, managing time independently, and communicating proactively with distributed teams.
• Attention to detail in campaign setup, tracking implementation, and adherence to advertising policies and best practices.
• Beneficial qualifications include experience with e-commerce or lead generation campaigns, use of tag managers, and basic knowledge of SEO.
• Preferred education or background in Marketing, Business, Communications, or a related field, or equivalent practical experience.

Responsibilities

• Set up and monitor Meta and Google Ads campaigns, including daily management.
• Conduct keyword and audience research to improve targeting.
• Adjust bids and budgets to optimize spend and performance.
• Implement A/B tests on creatives and ad copy.
• Analyze performance data and prepare concise reports.
• Suggest improvements to maximize return on ad spend.
• Collaborate with stakeholders to align ads with marketing goals.
• Ensure proper tracking and compliance with platform policies and brand guidelines.

Skills

Meta Ads

Google Ads

Analytics

Digital marketing

Copywriting

Remote work

Education

Marketing/Business/Communications background or equivalent

Tools

Google Analytics

Tag Manager

SEO basics

Job description

Company Description

KEPLER22 LLC 1 is a growing company focused on leveraging digital platforms to reach and engage targeted audiences. The organization values data-driven decision-making and performance marketing to support business growth and client success. Team members are encouraged to work autonomously, bring new ideas, and continuously optimize campaigns based on measurable results. KEPLER22 LLC 1 promotes a flexible, remote-friendly environment built on collaboration, transparency, and accountability.

Role Description

This is a part-time, remote role focused on managing and optimizing Meta (Facebook/Instagram) and Google Ads campaigns. Day-to-day responsibilities include setting up and monitoring paid campaigns, conducting keyword and audience research, adjusting bids and budgets, and implementing A/B tests on creatives and ad copy. The role involves analyzing performance data, preparing concise reports, and suggesting improvements to maximize return on ad spend. The team member will collaborate with stakeholders to align ads with marketing goals, ensure proper tracking, and maintain compliance with platform policies and brand guidelines.

Qualifications

• Experience managing Meta Ads (Facebook/Instagram) and Google Ads campaigns, including setup, optimization, and reporting.
• Strong analytical skills with the ability to interpret performance metrics, use tools like Google Analytics, and make data-driven decisions.
• Familiarity with digital marketing principles such as targeting, segmentation, conversion funnels, and remarketing strategies.
• Ability to write clear, persuasive ad copy and collaborate on creative concepts that align with brand messaging.
• Comfort working remotely, managing time independently, and communicating proactively with distributed teams.
• Attention to detail in campaign setup, tracking implementation, and adherence to advertising policies and best practices.
• Beneficial qualifications include experience with e-commerce or lead generation campaigns, use of tag managers, and basic knowledge of SEO.
• Preferred education or background in Marketing, Business, Communications, or a related field, or equivalent practical experience.