Marketing Manager

ITM Hospital; Gwalior District; On-site; INR 900,000 - 1,500,000; Full time

Job summary

ITM Hospital is seeking an experienced Marketing Manager to lead marketing initiatives, build brand awareness, and drive business growth in a healthcare setting. You will plan, execute, and monitor multi-channel campaigns to attract patients and expand market presence.

The role requires strong leadership, digital and offline marketing expertise, and the ability to analyze market trends, collaborate with sales and design teams, and manage budgets for maximum ROI.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field required or equivalent experience.
• MBA in Marketing preferred for seniority and strategy focus.
• Experience managing marketing campaigns across digital and offline channels.

Responsibilities

• Develop and implement marketing strategies and campaigns.
• Manage digital and offline marketing activities.
• Plan and execute promotional campaigns and brand initiatives.
• Analyze market trends and competitor activities.
• Coordinate with sales and design teams.
• Monitor campaign performance and optimize results.
• Manage marketing budgets and ROI.
• Lead cross-functional marketing efforts to support business growth.

Skills

Strategic planning

Leadership & team management

Data analysis

Content & digital marketing

Education

Bachelor’s degree in Marketing/Business Administration

MBA in Marketing (preferred)

Relevant experience in marketing

Job description

We are looking for an experienced and strategic Marketing Manager to lead marketing initiatives, build brand awareness, and drive business growth. The candidate will be responsible for planning, executing, and monitoring marketing campaigns across various channels.

Key Responsibilities

• Develop and implement marketing strategies and campaigns
• Manage digital and offline marketing activities
• Plan and execute promotional campaigns and brand initiatives
• Analyze market trends and competitor activities
• Manage social media, advertising, and content marketing
• Monitor campaign performance and optimize results
• Coordinate with sales and design teams
• Manage marketing budgets and ROI

Requirements

• Proven experience as a Marketing Manager or similar role
• Strong knowledge of digital marketing tools and platforms
• Excellent leadership and team management skills
• Analytical mindset with problem-solving ability
• Strong communication and presentation skills

Education & Qualification

• Bachelor’s degree in Marketing, Business Administration, or related field
• MBA in Marketing (preferred)
• Relevant experience in marketing field

Skills

• Strategic planning
• Leadership and team management
• Data analysis and reporting
• Creativity and innovation

Be part of a team that values innovation, patient care, and professional growth. Enjoy a supportive environment with modern facilities.