Marketing & Digital Team Lead

Capgemini

Navi Mumbai

Sur place

INR 400 000 - 700 000

Plein temps

Il y a 9 jours
Générateur de candidature

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Avantages offerts par ce poste

Digital learning platform access
Belonging and inclusion
Wellness activities (yoga challenge,{'
Industry-leading collaboration

Résumé du poste

Capgemini India seeks a seasoned Marketing Digital Team Lead who will steer day-to-day execution, governance, and continuous improvement of the Brand and Marketing Digital tower. You will lead multidisciplinary teams across category and brand strategy support, consumer insights, forecasting, CRM/CDP operations, and digital activation to deliver measurable business outcomes.

You will translate strategic priorities into scalable delivery, drive governance, and build capability across the tower

Qualifications

  • Bachelor's degree required; MBA or relevant postgraduate qualification preferred, with strong grounding in marketing operations, digital delivery, CRM, insights or consulting.
  • 12+ years of experience across CPG / FMCG marketing operations, brand strategy support, digital marketing, CRM, MarTech, campaign operations, content governance, analytics or consulting.
  • Proven ability to lead multidisciplinary delivery teams, manage demand, capacity, governance and performance across global, regional, cluster and market-facing environments.
  • Strong stakeholder management, operational discipline and regulated-industry awareness; tobacco, nicotine products or adjacent regulated consumer-sector experience highly desirable.

Responsabilités

  • Category, brand and portfolio planning support.
  • Market intelligence, forecasting and performance analytics.
  • Consumer insights, segmentation and opportunity identification.
  • Innovation and pipeline planning support.CRM, CDP, lifecycle and audience operations.Digital activation, campaign operations and content governance.
  • Agency operations, financial governance and marketing operations.
  • Marketing effectiveness, KPI frameworks, dashboards and reporting.
  • Capability development, continuous improvement and automation.

Connaissances

Leadership
Stakeholder management
Marketing operations
CRM
Insights
Digital delivery

Formation

Bachelor's degree
MBA or postgraduate qualification

Description du poste

Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way youd like, where youll be supported and inspired bya collaborative community of colleagues around the world, and where youll be able to reimagine whats possible. Join us and help the worlds leading organizations

Your Role

The Marketing Digital Team Lead is responsible for leading the day-to-day execution, governance and continuous improvement of the Brand, Marketing Digital tower, partnering closely with the Brand, Marketing Digital Tower Lead. The role manages multidisciplinary teams across category and brand strategy support, consumer and market insights, forecasting, innovation enablement, CRM and CDP operations, digital activation, agency operations, content governance, campaign operations and performance management.

The role ensures strategic priorities are translated into scalable delivery, high-quality outputs, operational governance and measurable business outcomes while driving capability development, productivity and service excellence across the tower.

In this role you will play key role in
  • Category, brand and portfolio planning support.
  • Market intelligence, forecasting and performance analytics.
  • Consumer insights, segmentation and opportunity identification.
  • Innovation and pipeline planning support.CRM, CDP, lifecycle and audience operations.Digital activation, campaign operations and content governance.
  • Agency operations, financial governance and marketing operations.
  • Marketing effectiveness, KPI frameworks, dashboards and reporting.
  • Capability development, continuous improvement and automation.
Your Profile
  • Bachelor's degree required; MBA or relevant postgraduate qualification preferred, with strong grounding in marketing operations, digital delivery, CRM, insights or consulting.
  • 12+ years of experience across CPG / FMCG marketing operations, brand strategy support, digital marketing, CRM, MarTech, campaign operations, content governance, analytics or consulting.
  • Proven ability to lead multidisciplinary delivery teams, manage demand, capacity, governance and performance across global, regional, cluster and market-facing environments.
  • Strong stakeholder management, operational discipline and regulated-industry awareness; tobacco, nicotine products or adjacent regulated consumer-sector experience highly desirable.
What you will love about Working here
  • You can shape your with us.
  • You will have the on one of the industry's largest digital learning platforms, with access to 250,000+ courses and numerous certifications.
  • Were committed to ensure that people of all backgrounds feel encouraged and have a sense of belonging at Capgemini. You are valued for who you are, and you can .
  • Also get to participate in internal , yoga challenges, or marathons.
  • At Capgemini, you can work on in tech and engineering with industry leaders or create to overcome societal and environmental challenges

The Group reported 2024 global revenues of 22.1 billion.

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