Manager - Employer Branding & Communications

ATOM; Bengaluru; Hybrid; INR 1,400,000 - 2,300,000; Full time

Job summary

Zeta, a leading banking technology company, is seeking an experienced senior professional to own how the organization is perceived as an employer. You will craft content, set creative direction, and lead a team focused on employer branding, internal communications and culture initiatives.

You will build and scale employee storytelling, leadership messaging, and engagement programs, while driving AI-enabled workflows across creative workstreams and coordinating with hiring managers and

Qualifications

• 10 years in total, with 5+ in core employer branding, internal comms and employee engagement roles.
• Strong EB fundamentals and ability to produce high‑quality content for all audiences.
• Experience writing leadership messaging and managing internal communications.

Responsibilities

• Shape employer brand strategy, EVP, and candidate experience from discovery to current employee narrative.
• Lead internal communications, leadership messaging, newsletters and channel strategy.

Skills

EB fundamentals

Internal comms

Leadership messaging

Event management

Team management

AI workflows

Job description

About Us

Build the future of banking.

Zeta is a next-generation banking technology company providing cloud-native, fully stackable processing and core banking platforms for issuers. With a focus on scalability, compliance, and innovation, Zeta empowers financial institutions to modernize their technology infrastructure and deliver secure, seamless digital banking experiences.

Our Impact and Growth

Our impact runs at real-world scale. Today, over 25 million cards are live on Zeta-powered platforms across 7 countries, supported by a passionate team of 1,700+ Zetanauts across India, the US, EMEA, and Asia. Backed by SoftBank Vision Fund, Mastercard, and other reputed strategic investors, we reached a valuation of $2 billion in Jan 1, 2025.

Our Product Lines

Our focus is on establishing product lines that focus on key outcomes by addressing real customer pain points, modernizing legacy systems, and strengthening core fundamentals. As a result, our systems and platforms support a wide range of banking and payments capabilities, including:

Product

Description

Tachyon

Our cloud-native banking stack built for population-scale systems

Cipher

Our unified authentication platform for secure, high-volume banking environments

Digital Credit as a Service

Enabling banks to launch credit lines on UPI

Elena

Our intelligent and conversational AI platform for banking

Pixel

India’s first digital-native credit card, launched in partnership with HDFC Bank, for whom we also revamped their PayZapp mobile app: Winner of the Celent Model Bank Award for Payments Innovation 2024

Sparrow

The leading card experience for non-prime cardholders in the US

and more across cards, payments, lending, and core banking.

Our Culture and Values

We are an engineering-first organization that values ownership, bias for action, and long-term thinking. Together, we solve some of the hardest problems in banking tech. Our culture is built around trust, collaboration, and creating the conditions for you to drive impact proportionate to your potential. Reinforcing our commitment to creating an inclusive and supportive workplace, we have been consistently recognized as a Great Place to Work.

If you want to build cutting-edge banking tech that enables banks to serve millions reliably, securely, and at a population scale, Zeta is your playground.

Learn More About Zeta

If you would like to learn more about how we have grown and evolved over the years, watch our journey here. You can also explore our website and follow us on LinkedIn, Instagram,YouTube, and X.

About the role

In this role you own how Zeta is seen outside the company as an employer brand, how it speaks to its people, and how it brings them together. Employer branding, internal communications, employee engagement & culture building carry equal weight. This is a hands‑on manager role: you write and create content yourself, set creative direction, and lead a team.

Responsibilties
Employer Branding

• Shape the employer brand strategy, narrative and EVP, and carry it from how candidates first discover Zeta to how current Zetanauts describe working here
• Manage reputation on Glassdoor, AmbitionBox and Google, and grow Zeta’s presence on social media and other employer brand channels
• Lead employee and brand stories, leadership content, the careers site and campus branding
• Build and scale employee advocacy programs
• Build and deploy recruitment assets and collateral for the talent acquisition teams and hiring managers

Internal Communications

• Write and shape leadership messaging: announcements, town halls, AMAs and similar forums
• Run change and policy communication, the newsletter, comms calendar and channel strategy
• Run internal marketing campaigns for events, people and workplace initiatives
• Set and maintain Zeta’s tone of voice across internal and external output

Engagement

• Run the engagement calendar: festivals, milestones, recognition and interest groups
• Plan and execute flagship events such as hackathons, tech conclaves and award ceremonies
• Manage event-specific budgets and build reusable event playbooks

Across the role

• Provide creative direction to the team and maintain on‑brand content quality across all output
• Build AI‑driven workflows and skills for content, design and planning
• Manage the team, budget and vendors, and report metrics to leadership

Skills

• Strong EB fundamentals and fluency in producing high‑quality content for all audiences
• Internal comms and leadership messaging experience
• Experience running large‑scale company events, engagement and culture initiatives
• Direct team management experience (min 2-3 people)
• Proficiency in building AI workflows across workstreams

Experience and Qualification

• 10 years in total, with 5+ in core employer branding, internal comms and employee engagement roles
• Strong EB and IC fundamentals and fluency in producing high‑quality content for all audiences
• Internal comms and leadership messaging experience
• Experience running large‑scale company events, engagement and culture initiatives
• Direct team management experience (min 2-3 people)
• Proficiency in building AI workflows across workstreams

Zeta is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applicants from all backgrounds, cultures, and communities to apply and believe that a diverse workforce is key to our success