Lead AI Engineer I – R01571481

Brillio; Bengaluru; On-site; INR 3,000,000 - 5,000,000; Full time

Job summary

Brillio is seeking an AI/ML engineer with 4-6 years of hands-on experience in AI/ML engineering and digital analytics optimization to enhance customer journeys and conversion rates. You will design, validate, and deploy machine learning models, and drive data-driven insights using Tableau, Adobe Analytics, and Optimizely.

You will lead project delivery and collaborate with cross-functional stakeholders to scale analytics initiatives.

Qualifications

• Strong foundation in statistics and modeling for digital analytics.
• Experience building and validating ML models for optimization projects.
• Proficiency with analytics platforms and experimentation tools.

Responsibilities

• Design and implement AI/ML models to optimize digital analytics and improve conversion rates.
• Develop and deploy algorithms for marketing analytics and insights.
• Leverage Tableau/Adobe Analytics to visualize data and guide decisions.
• Configure A/B testing with Adobe Target and Google Optimize to drive experiments.
• Monitor and refine models to maintain performance in digital optimization.
• Lead AI/ML project delivery aligned with business goals.

Skills

Statistics and modeling

Programming (Python or R)

Digital marketing analytics platforms

Education

Bachelor's degree in CS/IT/Data Science

TensorFlow Developer Certificate

AWS Certified Machine Learning Specialty

Adobe Analytics Expert

Google Analytics IQ

Tools

Tableau

Optimizely

Adobe Target

Adobe Analytics

Google Optimize

Python

R

Job description

Experience Range: 4 to 6 years of experience in AI/ML engineering, including hands-on expertise in digital analytics optimization Key Responsibilities:

• Design and implement advanced AI and machine learning models to optimize digital analytics and enhance customer journey processes, achieving measurable improvements in conversion rates and user engagement
• Develop, validate, and deploy algorithms for digital marketing analytics, ensuring robust performance and actionable business insights
• Utilize platforms such as Tableau, Adobe Analytics, and Optimizely to analyze and visualize digital data, delivering data-driven recommendations to stakeholders
• Configure and manage A/B testing platforms including Adobe Target and Google Optimize to support experimentation and drive data-driven decision-making
• Monitor, refine, and scale statistical models to maintain accuracy and performance within digital optimization initiatives
• Lead AI/ML project delivery, ensuring alignment with organizational goals and timely completion
• Research and adopt emerging technologies in AI, machine learning, and digital analytics to continuously improve optimization strategies

Required Skills:

• Proficiency in Tableau for data visualization and analytics
• Advanced knowledge of statistics and statistical modeling
• Hands-on experience with Optimizely for experimentation and personalization
• Experience with Adobe Target for A/B testing and personalization
• Technical expertise in digital marketing analytics platforms
• Advanced skills in Adobe Analytics for data collection and reporting
• Experience with Google Optimize for digital experimentation
• Programming skills in Python or R for machine learning model development

Preferred Skills:

• Experience with machine learning frameworks such as TensorFlow or PyTorch
• Knowledge of cloud-based analytics platforms (AWS, Azure, GCP)
• Familiarity with advanced data engineering techniques for large-scale analytics
• Expertise in predictive modeling for digital marketing optimization
• Background in integrating AI solutions with CRM or marketing automation tools

Desired Qualifications:

• Bachelor’s degree in Computer Science, Information Technology, Data Science, or a closely related discipline
• Certification in AI/ML technologies such as TensorFlow Developer Certificate or AWS Certified Machine Learning Specialty
• Certification in digital analytics platforms such as Adobe Analytics Expert or Google Analytics Individual Qualification