IN-Associate_Technical Content Writer/Corporate Communications_Digital Integration_Advisory_Gurgaon

PwC India; Gurugram District; On-site; INR 600,000 - 900,000; Full time

Job summary

PwC India is seeking a marketing generalist to drive market research, campaigns, and brand visibility across PwC products and services. You will develop strategies, create campaigns, and analyze performance to engage clients and grow business.

The role requires hands-on experience with digital channels, content development, and collaboration with senior professionals. A background in communications or digital marketing and a degree in related fields is preferred; the team offers mentorship and

Qualifications

• 2-4 years of work experience
• Degree (Bachelor / Master) in mass communication, design, digital communication or multimedia technology
• MBA preferred
• Experience in technical content writing and digital communication

Responsibilities

• Hands on experience in technical content simplification and development from technical inputs for text and video assets
• Hands on experience in digital communication and social media
• Execute monthly communications and content development without followups
• Monitor online reports on social media and website usage
• Familiarity with technology jargon and staying updated on tech trends
• Plan work for self and team to deliver expected results
• Collaborate within a diverse technology team
• Proficiency with MS Office, Visio, and macros
• Content editing in Adobe Experience Manager; SharePoint-based content editing
• Domain expertise in Communications and Technology

Skills

Technical content writing

Communications

Brand management

Brand marketing

Digital marketing

Education

Bachelor/Master in mass communication

Bachelor/Master in design

Bachelor/Master in digital communication

Bachelor/Master in multimedia technology

MBA (preferred)

Bachelor of Engineering

Tools

Adobe Experience Manager

SharePoint

MS Office / O365

Visio

Macros and Formulas

Job description

Job Description & Summary

At PwC, our people in brand management, marketing and sales focus on collaboration to develop and execute strategic sales and marketing initiatives. These individuals focus on driving revenue growth, promoting the Firm's services, enhancing brand visibility, and capturing new business opportunities. They utilise market research, digital marketing, creative campaigns, and effective sales strategies to engage clients, enhance the firm's brand and market presence, and achieve organisational targets.

As a marketing generalist at PwC, you will focus on a wide range of marketing activities aimed at promoting the Firm's products or services. You will conduct market research, develop marketing strategies, create and execute marketing campaigns, and analyse campaign performance. You will leverage a versatile skill set and knowledge in various marketing channels, holding responsibility for validating brand consistency, reaching target audiences, and driving customer engagement and loyalty.

Why PWC

At PwC, you will be part of a vibrant community of solvers that leads with trust and creates distinctive outcomes forour clients and communities. This purpose-led and values-driven work, powered by technology in an environment that drives innovation, will enable you to make a tangible impact in the real world. We reward your contributions, support your wellbeing, and offer inclusive benefits, flexibility programmes and mentorship that will help you thrive in work and life. Together, we grow, learn, care, collaborate, and create a future of infinite experiences foreach other.

Learn more about us.

At PwC, we believe in providing equal employment opportunities, without any discrimination on the grounds of gender, ethnic background, age, disability, marital status, sexual orientation, pregnancy, gender identity or expression, religion or other beliefs, perceived differences and status protected by law. We strive to create an environment where each one of our people can bring their true selves and contribute to their personal growth and the firm’s growth. To enable this, we have zero tolerance for any discrimination and harassment based on the above considerations.

Job Description & Summary

A career within…

Responsibilities

• a. Hands on experience in technical content simplification: The individual should have proven experience in with the tech professional and develop content from technical inputs; includes text and video content development experience


• b. Hands on experience in digital communication: social media handle communication; web pages development


• c. Hands on experience in executing plans: regular (monthly) communications and content development without follow ups


• d. Hands on experience in analysis and reporting: regular monitoring of the online reports on social media and website usage


• e. Tech literacy: Good familiarity with the technology jargons and their correct usages; genuine curiosity on what’s happening in the technology world


• f. Planning expertise: Good familiarity with work planning for self and team members from the expected deliverables and work towards it


• g. Teamwork: Good expertise in working withing a diverse team of senior professionals of the technology domain


• h. Tools: MS Office / O365, Visio, Macros and Formulas, other visual editing tools


• i . Tools: Adobe Experience Manager for content editing; SharePoint portal for content editing; Basics of formatting and document / web page design


• j. Domain expertise: Communications, Technology

Mandatory skill set

• Hands on experience in technical content simplification Domain expertise: Communications, Technology

Preferred skill sets

• Adobe Experience Manager for content editing


• SharePoint portal for content editing


• Basics of formatting and document / web page design

Years of experience required

2-4 years of work experience

Education qualification

• a. Degree (Bachelor / Master) in mass communication


• b. Degree (Bachelor / Master) in design


• c. Degree (Bachelor / Master) in digital communication


• d. Degree (Bachelor / Master) in multimedia technology


• e. MBA (preferred)

Education

Degrees/Field of Study required: Bachelor of Engineering

Required Skills

• Communications Writing


• Technical Content Writing

Optional Skills

• Accepting Feedback


• Accepting Feedback


• Active Listening


• AI Fluency


• AI-Human Collaboration


• Brand Management


• Brand Marketing


• Business Development


• Campaign Performance Analysis


• Channel Marketing


• Communication


• Consumer Behavior


• Content Marketing


• Content Strategy


• CRM Software


• Customer Insight


• Developing Communication Strategies


• Digital Marketing


• Digital Tooling


• Emotional Regulation


• Empathy


• Entertainment Management


• Inclusion


• Intellectual Curiosity


• Market Analysis {+ 24 more}

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