Graphic Designer

Keka Inc.; Gurugram District; On-site; INR 350,000 - 550,000; Full time

Job summary

Keka Inc. in Gurugram is seeking a creative graphic designer with 2-3 years of experience to drive digital marketing assets and brand storytelling across online and offline channels.

You will design high-converting assets for social and display ads, collaborate with marketing teams, and help maintain visual consistency while testing variations for performance.

Qualifications

• Experience: 2-3 years in graphic design (Agency or Retail/E-commerce background preferred).
• Must-have: Advanced proficiency in Adobe Photoshop and Adobe Illustrator.
• Bonus: Hands-on experience with After Effects and Premiere Pro (motion graphics/video editing).
• Performance marketing knowledge: solid understanding of how ad assets drive clicks and conversions.
• Attention to detail: high standards of visual aesthetics, typography, layout, and final deliverables.
• Startup mindset: ability to execute quickly and manage multiple fast-moving priorities without compromising design quality.

Responsibilities

• Conceive, design, and produce high-converting digital assets (social media ads, banners, promos) daily.
• Continuously test and innovate visual representations to boost ad performance and engagement.
• Partner with Business and Digital Marketing stakeholders to align on growth goals, campaign targets, and creative directions.
• Assist with offline and brand-led creative briefs, including in-store visuals and event collateral.
• Maintain brand consistency across all touchpoints while adapting design variations for A/B testing and audience segments.

Skills

Performance marketing knowledge

Attention to detail

Startup mindset

Brand & retail awareness

Tools

Adobe Photoshop

Adobe Illustrator

After Effects

Premiere Pro

Job description

We are looking for a creative, Detail-Oriented Graphic Designer with 2-3 years of experience to join our fast-paced marketing team. In this role, you will be at the heart of our visual communications - creating high-performing digital marketing assets, conceptualizing creative campaigns across product categories, and bringing our brand to life across digital and offline channels. If you thrive in a dynamic startup environment, have a passion for performance-driven creative design, and balance speed with exceptional quality, we'd love to talk to you.

Key Responsibilities

• Performance Marketing Assets: Conceive, design, and produce high-converting digital assets (social media ads, display banners, promo graphics) across multiple product categories on a daily basis.
• Creative Innovation: Continuously test and innovate newer visual representations to boost ad performance and engagement.
• Cross-Functional Collaboration: Partner closely with Business and Digital Marketing stakeholders to align on growth goals, campaign targets, and creative directions.
• Brand & Retail Support: Assist with offline and brand-led creative briefs, including in-store visual merchandising, event collateral, and in-app graphics.
• Asset Optimization: Maintain brand consistency across all touchpoints while adapting design variations for A/B testing and target audience segments.

Requirements & Qualifications

• Experience: 2-3 years of experience in graphic design (Agency experience or Retail/E-commerce background preferred)
• Software Proficiency:
  • i) Must-have: Advanced proficiency in Adobe Photoshop and Adobe Illustrator.
  • ii) Bonus: Hands-on experience with After Effects and Premiere Pro (motion graphics/video editing).

• Performance Marketing Knowledge: Solid understanding of how performance marketing works and a proven track record of creating ad assets that drive clicks and conversions.
• Attention to Detail: High standard of visual aesthetics, typography, layout, and meticulous attention to detail in final deliverables.
• Startup Mindset: Ability to execute quickly and manage multiple fast-moving priorities without compromising design quality.