Digital Mktg Advisory Senior Analyst

Accenture in India; Bengaluru; On-site; INR 1,200,000 - 2,100,000; Full time

Job summary

Accenture in India is seeking a Digital Mktg Advisory Senior Analyst to drive marketing operations and digital project management initiatives. The role focuses on balancing complexity with resources, leveraging data and technology to accelerate time-to-market and efficiency across multi-channel campaigns.

The candidate will work with tools like Marketo, Cvent, ON24, Salesforce, and CMS/web technologies, contributing to content creation, governance, and QA within a collaborative, client-facing

Qualifications

• Graduation required.
• 5–8 years of experience in marketing operations or related field.
• Experience with digital marketing tools and campaigns.

Responsibilities

• Balance marketing complexity with limited resources.
• Drive marketing performance using data, technology and content services at scale.
• Role involves Digital Marketing Ads promotion creation/design.
• Oversee planning, execution and delivery of digital projects.
• Interact with peers, and potentially clients or management.
• Involve rotation shifts if required.

Skills

Marketing Operations

Digital Project Management

Education

Any Graduation

Tools

Marketo

Cvent

ON24

Salesforce

HTML Email

Adobe Creative

AEM

Web Development

Job description

Skill required:

Marketing Operations - Digital Project Management

Designation:

Digital Mktg Advisory Senior Analyst

Qualifications:

Any Graduation

Years of Experience:

5 to 8 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song- all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com

What would you do?

• Help balance increased marketing complexity and diminishing marketing resources.
• Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.
• Role requires Digital Marketing Ads Promotion creation design
• Overseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies.
• It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm. What are we looking for?
• Marketo Campaign Execution
• Cvent ON24 Event Campaign Operations
• Salesforce and Campaign Data Management
• HTML Email Development and Rendering
• Adobe Creative Production and Content Adaptation
• AEM Sites, AEM Assets and CMS DAM Operations
• Web Development and Publishing
• Campaign, Content and Web Quality Assurance Roles and Responsibilities:
• In this role you are required to do analysis and solving of increasingly complex problems.
• Your day to day interactions are with peers within Accenture.
• You are likely to have some interaction with clients and or Accenture management.
• You will be given minimal instruction on daily work tasks and a moderate level of instruction on new assignments.
• Decisions that are made by you impact your own work and may impact the work of others.
• In this role you would be an individual contributor and or oversee a small work effort and or team.
• Please note that this role may require you to work in rotational shifts