Digital Marketing Faculty

ImaginXP; Vadodara; Presencial; INR 480 000 - 750 000; Tempo integral

Resumo da oferta

ImaginXP, Vadodara, invites applications for a full-time Digital Marketing Faculty on-site role. You will design and deliver lectures, workshops, and projects on digital marketing, market research, consumer behavior, and marketing management.

The position requires developing lesson plans, creating course materials, assessing student performance, and providing feedback to support learning outcomes. You will mentor students, stay updated with industry trends, and collaborate with academic and

Qualificações

• Strong market research and data-driven content design.
• Solid marketing and marketing management skills for digital contexts.
• Understanding of consumer behavior and audience insights.
• Master's or higher in Marketing/Business/Management.
• Experience teaching digital marketing at higher education level.
• Hands-on experience with digital marketing tools and channels such as social media, SEO/SEM, and analytics.

Responsabilidades

• Design and deliver lectures, workshops, and projects related to digital marketing, market research, consumer behavior, and marketing management.
• Develop lesson plans and create course materials; assess student performance and provide constructive feedback.
• Stay updated with industry trends and integrate practical case studies and tools into the curriculum.
• Mentor students on career pathways and collaborate with academic and industry partners to enhance program quality.
• Participate in academic meetings and contribute to curriculum development; support institutional initiatives promoting future-skills education.

Conhecimentos

Market Research

Marketing

Consumer Behavior

Teaching in DM

Formação académica

Master's or higher in Marketing/Business/Management

Ferramentas

SEO/SEM

Analytics platforms

Descrição da oferta de emprego

Company Description ImaginXP is a leading higher-education organization in India that offers future-skills degree, certification, and executive programs across Design, Technology, and Business streams. Partnered with 30+ universities and reputed institutes such as IIT, BIMTECH, IMT, and IRM, ImaginXP delivers courses in both online and offline formats. Founded in 2013 as an Ed-tech organization, its leadership team shares a vision to reduce unemployability in India through industry-led curricula and practical, real-time learning. The organization supports learners with placement assistance to help them become industry-ready and advance their careers. ImaginXP also operates a successful E-Learning app, “My Coach,” serving tens of thousands of students and faculty, and is focused on building future-skills that contribute to national development.

Role Description

The Digital Marketing Faculty role is a full-time, on-site position based in Vadodara. The faculty member will design and deliver engaging lectures, workshops, and projects related to digital marketing, market research, consumer behavior, and marketing management. Responsibilities include developing lesson plans, creating course materials, assessing student performance, and providing constructive feedback to support learning outcomes. The role also involves staying updated with current industry trends, integrating practical case studies and tools into the curriculum, mentoring students on career pathways, and collaborating with academic and industry partners to enhance program quality. The faculty member will participate in academic meetings, contribute to curriculum development, and support institutional initiatives that promote future-skills education.

Qualifications

• A candidate should possess strong Market Research and Research skills to design data-driven learning content and projects.
• A candidate should possess solid Marketing and Marketing Management skills to teach strategy, planning, and execution in digital contexts.
• A candidate should possess a good understanding of Consumer Behavior to explain audience insights and segmentation in marketing practice.
• Relevant academic qualification in Marketing, Business, Management, or a related field (Master’s or higher preferred).
• Proven teaching or training experience in digital marketing or related disciplines, preferably at the higher-education level.
• Hands-on experience with digital marketing tools and channels (e.g., social media, SEO/SEM, analytics platforms) is highly beneficial.
• Strong communication, presentation, and classroom management skills, with the ability to engage diverse learners.
• Ability to design industry-oriented curricula, integrate case studies, and collaborate with peers and industry professionals.