Digital marketing faculty

ImaginXP; Dehradun; On-site; INR 600,000 - 900,000; Full time

Job summary

ImaginXP, a leading Higher-Ed organization in India, seeks a Digital Marketing Faculty for on-site Dehradun. You will design and deliver sessions for undergraduate and postgraduate learners, update materials, and create case studies reflecting industry trends.

You will mentor students, guide academic queries, evaluate work, and contribute to seminars and curriculum development. The role requires teaching experience in marketing, familiarity with LMS tools, and a master's degree in Marketing or

Qualifications

• Ability to teach and apply market research and research skills in digital marketing contexts.
• Strong understanding of consumer behavior and marketing management to design learner-centered curricula.
• Proficiency in marketing fundamentals and digital marketing strategies, channels, and analytics.
• Experience with digital marketing tools and platforms (SEO, SEM, social media, email marketing, content and performance marketing).
• Prior teaching, training, or mentoring experience in marketing or digital marketing in higher education.
• Excellent communication, presentation, and classroom engagement with a learner-focused approach.
• Master’s degree in Marketing or related field; relevant certifications are an advantage.
• Comfort with using LMS/e-learning tools and curriculum innovation.

Responsibilities

• Design and deliver classroom sessions, workshops, and tutorials on core and advanced digital marketing concepts.
• Develop and update course materials, case studies, and projects with industry relevance.
• Mentor learners, answer queries, and provide constructive feedback on assignments and exams.
• Collaborate with other faculty and participate in curriculum planning and seminars.

Skills

Market Research

Consumer Behavior

Digital Marketing Fundamentals

Communication

Curriculum Design

Mentoring Learners

Academic Planning

LMS / E-learning

Student Engagement

Education

Master's in Marketing

Google Certification

Meta Certification

HubSpot Certification

Tools

SEO

SEM

Social Media Tools

Email Marketing Tools

Content Marketing

Analytics Tools

Job description

Company Description

ImaginXP is a leading Higher-Ed organization in India that offers future-skills degree, certification, and executive programs across design, technology, and business streams. Partnered with 30+ universities nationwide and reputed institutes such as IIT, BIMTECH, IMT, and IRM, ImaginXP delivers courses in both online and offline modes. Established in 2013 as an Ed-tech organization, it focuses on reducing unemployability through industry-led curricula, practical learning, and real-time project implementation. Learners benefit from dedicated placement assistance and access to the “My Coach” e-learning app, which hosts over 75,000 students and 1,250+ faculty and mentors. The organization aims to be a one-stop solution for future-skills education and contribute to national development through skill implementation.

Role Description

The Digital Marketing Faculty will design and deliver classroom sessions, workshops, and tutorials on core and advanced digital marketing concepts for undergraduate and postgraduate learners. Responsibilities include developing and updating course materials, creating case studies and projects, and integrating industry trends and tools into teaching. The faculty will mentor learners, guide them on academic and career-related queries, evaluate assignments and examinations fairly, and provide constructive feedback. The role also involves collaborating with other faculty, participating in academic planning and curriculum enhancement, and supporting seminars, webinars, and industry interactions. This is a full-time, on-site role based in Dehradun.

Qualifications

• Ability to teach and apply Market Research and Research skills in digital marketing contexts.
• Strong understanding of Consumer Behavior and Marketing Management to design learner-centered curricula.
• Proficiency in Marketing fundamentals and digital marketing strategies, channels, and analytics.
• Experience with digital marketing tools and platforms (e.g., SEO, SEM, social media, email marketing, content and performance marketing) is highly beneficial.
• Prior teaching, training, or corporate mentoring experience in marketing or digital marketing, preferably in higher education.
• Excellent communication, presentation, and classroom engagement skills with a learner-focused approach.
• Master’s degree in Marketing, Digital Marketing, Management, or a related field; relevant certifications (e.g., Google, Meta, HubSpot) are an advantage.
• Comfort with using LMS/e-learning tools and willingness to contribute to curriculum innovation and academic quality.