Role & responsibilities
Analyst/Sr. Analyst, Digital Campaign Coordination Deloitte Support Services India Private Limited
Position Overview:
Deloitte's USI Marketing group in Hyderabad, India, is seeking Digital Campaign Coordinator Analyst) for their Digital team. As an integral member of a high-performing team, you will optimize campaign quality and effectiveness by analyzing data and suggesting improvements based on testing results.
Responsibilities:
- Activate final content across social and digital ad platforms, ensuring all campaigns are built to approved specifications and deadlines
- Upload creative assets, apply targeting parameters, insert tracking links, and confirm compliance with brand and governance standards
- Maintain accuracy in budgets, placements, and naming conventions within each platform
- Collaborate with Project Managers and Digital Specialists through Workfront to confirm task completion
- Pull and organize platform performance data for reporting or audit purposes
- Flag delivery issues or discrepancies to channel leads for resolution
Qualifications and Experience:
The successful candidate will meet the following criteria:
- Minimum 1-3 years' experience in managing and coordinating digital marketing campaigns, along with a Bachelor’s degree in Marketing or a related field
- Must have hands‑on experience with Sprinklr (Hootsuite, Sprout Social), LinkedIn Campaign Manager, Meta Ads Manager (TikTok Ads, Pinterest Ads, X Ads), Google/YouTube/Performance Max Ads (DV360)
- Experience with the following, targeting North American markets, will be a bonus: Reddit Ads Manager, Workfront (Asana, Jira), Spotify Ad Studio, Uber Ads, Waze Ads, and Digital Out of Home (DOOH) vendor platforms (Vistar, Pattison, Broadsign, etc.)
- Strong understanding of the essential digital marketing principles, and how they apply to Digital campaigns
- Experience with AI-powered marketing tools for campaign optimization, data analysis, and workflow automation will be an added advantage
- Proficiency in various testing and calibrating campaigns for optimal performance
- Ability to analyze data and identify patterns to draw actionable insights for campaign optimization
- Proficiency in Microsoft Office tools, especially Excel and PowerPoint, and familiarity with integrating various technologies to support marketing efforts
- Excellent problem-solving skills and attention to detail
- Ability to work independently and collaboratively in a fast‑paced environment
- Strong communication and interpersonal skills
- Demonstrated interest in online marketing, social media and mobile
- Adaptability/ability to multitask competencies
- Commitment to ongoing professional development, learning and growth
Work Location:
Hyderabad, India
Shift Timings:
2 PM to 11 PM IST