Digital Marketing

Cognito Excellence; Pune District; On-site; Full time

Job description

Role Overview

We are looking for a creative and enthusiastic Digital Marketing Intern to assist in executing digital marketing campaigns and enhancing our online presence across IT services, digital products, and training programs. The intern will work closely with the marketing, sales, and product teams to support SEO, content marketing, and social media initiatives, while also contributing to lead generation and brand growth. This is a learning-focused, unpaid internship intended to provide hands‑on industry experience and skill development.

Key Responsibilities

• Assist in SEO activities including keyword research, on‑page, and basic technical optimization
• Support content marketing initiatives such as blogs, landing pages, and social media posts
• Assist in managing social media platforms (LinkedIn, Instagram, etc.)
• Create engaging content for IT services, products, and training promotions
• Monitor website traffic and campaign performance using analytics tools
• Track marketing metrics and prepare performance reports
• Support lead generation campaigns through organic and paid channels
• Conduct competitor analysis and research market trends
• Collaborate with sales and business development teams for campaign alignment
• Assist in optimizing landing pages for better conversions

Preferred Skills

• Familiarity with SEO tools (Ahrefs, SEMrush) or Google Analytics/Search Console
• Basic knowledge of LinkedIn marketing and social media management
• Understanding of content marketing and digital funnels
• Experience with Canva or basic graphic design tools
• Basic understanding of paid ads (Google Ads / Meta Ads) – optional
• Interest in IT services, SaaS products, or EdTech/training domain

Eligibility

• Pursuing or completed Bachelor’s degree in Business, Marketing, Commerce, or related field
• MBA (Marketing / Digital Marketing / Business Analytics) preferred
• Candidates with strong communication, creativity, and interest in digital marketing are encouraged to apply