Data Scientist

NIQ for Digital Commerce; Vadodara; On-site; INR 1,200,000 - 2,400,000; Full time

Benefits offered by this job

Flexible working environment

Volunteer time off

LinkedIn Learning

Employee-Assistance-Program (EAP)

Job summary

NIQ for Digital Commerce is seeking a Data Scientist to design and lead universe studies, set up extrapolations for Retail Panels and support rawdata modelling for non-coop retailers. The role requires strong data fluency, analytical skills, and deep understanding of retail panels.

You will work with the Operation and MDQC teams to ensure quality, update the Target Sample File yearly, and contribute to regional and global Data Science initiatives in a dynamic environment.

Qualifications

• Strong analytical and problem-solving skills.
• Proficiency in statistical modeling and data analysis.
• Ability to document and explain complex methodologies clearly.
• Familiarity with root cause analysis methods (such as 5_why method).
• Excellent communication and organizational skills.
• Ability to work independently and as part of a team.
• Knowledge of PoS production processes.
• Extensive experience in international environments.
• Strong quality orientation and solution-driven approach.
• Strong command of the English language.

Responsibilities

• Design and lead universe studies and manage these studies as a project lead.
• Design extrapolation setups and adjust extrapolation matrices for panel changes.
• Collaborate with StatOps to select donors or create shops and update extrapolation for data gaps.
• Assess and improve extrapolation design, sample size targets, and country-channel checks.
• Ensure proper validation and documentation of methodologies and results.
• Support data science projects and communicate concepts to Commercial teams and Clients.
• Lead country-channel setups, define universes and samples, and provide setup instructions.
• Participate in regional and global Data Science projects.

Skills

Analytical thinking

Statistical modeling

Data analysis

Methodology documentation

Root-cause analysis (5 Whys)

Communication

Teamwork

PoS production knowledge

International experience

Quality orientation

English proficiency

Job description

Job Description:

Job Description

Purpose of the role – mission

The Data Scientist role is responsible for designing and leading universe studies, setting up the extrapolation for Retail Panels, discussing and designing rawdata modelling for non-coop retailers, and supporting root-cause analysis in case of client’s complaints when related to these activities.

This role requires strong data fluency, analytical skills with the ability to assess data relevance, and a deep understanding of retail panels and their value.

Key activities

Universe Studies

• Design and lead universe studies, acting as a “project manager” for these studies.
• Document methodologies for transparency and provide clear explanations of selected methods.
• Validate the universe estimation.
• Conduct impact analysis of universe studies where relevant.

Extrapolation

• Design and simulate extrapolation setups for new panels.
• In case of major change in the sample of a channel, redesign its extrapolation matrix, conduct impact analysis where relevant.
• Support StatOps team in case of minor events (how to select a donor shop for a copy shop or a create shop, how to slightly update the extrapolation in case of e.g. empty cell, discuss quality issues / risks in case of weak / weaker sample).
• Assess the compliance of the existing design of extrapolation matrix and eventually recommend improvement (in the design, the sample size = recommend target for recruitment, etc.)
• Specify sample checks per country_channel and ensure that they are properly executed by Operation teams.
• Jointly with Operation, review the quality of the existing extrapolation and recommend / redesign if necessary (feedback loop from MDQC teams).
• Update the Target Sample File every year and in case of significant change in the universe or the sample.

Modelling

• Assess the feasibility of non-coop retailer rawdata modelling outside of the system: business interest (in collaboration with Product), availability of data sources, usability of modelling components
• Design the solution, test the development, review the quality once implemented, review every year the relevancy of the solution
• Once implemented, handover to Operation for ongoing maintenance and execution.
• Support Commercial teams and Client Operation to explain the methodology of a Rawdata modelling.

Quality and Projects

• Implement new country-channel setups, including reviewing channel definitions, designing universes and samples, and providing setup instructions.
• Resolve Level 2 methodology clarification issues.
• Support Major Data Change required by a redesign recommended by Data Science (major change in the universe, major redesign of an extrapolation, major redesign of a rawdata modelling): support the definition of the action plan, support the client communication.
• Participate to Data Science regional and global projects

Qualifications

Strong analytical and problem-solving skills.

• Proficiency in statistical modeling and data analysis.
• Ability to document and explain complex methodologies clearly.
• Familiarity with root cause analysis methods (such as 5_why method)
• Excellent communication and organizational skills.
• Ability to work independently and as part of a team.
• Knowing production processes for PoS
• Extensive experience of working in an international environment
• Strong quality orientation and solution driven
• Strong command of the English language

This role is ideal for individuals with a keen eye for detail and a passion for data and data science. If you enjoy working in a dynamic environment and have the skills listed above, we encourage you to apply for the Data Scientist position.

Additional Information

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://nielseniq.com/global/en/info/niqs-ai-safety-policies/

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion

Requirements: