Customer Sales Executive – Rohtak

PepsiCo; Rohtak; On-site; INR 500,000 - 800,000; Full time

Job summary

PepsiCo is seeking a Customer Executive in Rohtak, Haryana to represent the company and manage distributors. The role focuses on planning and executing joint business plans to drive sustainable sales.

This position requires building relationships in the market, coaching sales representatives, and ensuring effective distribution. Candidates should have at least 2 years of experience in FMCG sales and strong negotiation and communication skills.

Qualifications

• Must have 2 years experience in FMCG or similar sales and distribution.
• Good communication skills in local language and basic English is a plus.
• Proficient in data analysis, especially ROI models.

Responsibilities

• Plan and execute joint business plans with distributors.
• Monitor and drive sales performance through regular reporting.
• Develop distributor relationships to enhance customer satisfaction.

Skills

Negotiation

Communication

People management

Time Management

Critical Thinking

Analytical Ability

Problem Solving

Education

Any under graduation or Post Graduation

Tools

Excel

Word

Outlook

Job description

Overview

CE handles single/multiple distributors ranging over different scale of business. He is the representation of PepsiCo in market who is responsible for planning, deploying and executing joint business plans and driving sustainable sales capability.

The CE will help distributor expand his business by coaching and working with the DB and/or the team of sales representatives. He will be instrumental in resolving market challenges and ensuring incremental business

Responsibilities

Key Metrics:

• Sec Value Achievement Vs. Plan
• Outlets/Distribution Addition
• Range Selling (Including focus on innovation)
• %age Outlet billed

Market

• Delivering Secondary monthly targets and Gross Revenue growth
• Planning routes efficiently to increase productivity
• Increase Net Distribution by increasing number of outlet served
• Increases Weighted Distribution by increasing SKU count in existing outlets
• Ensuring stock availability and Rack Execution as per planogram
• Relationship building in the market to maximize customer satisfaction

Training & Communication

• One-on-One training of PSRs to develop business understanding & sales capability
• Monthly target setting for each salesmen
• Works with salesmen in market to coach him/her on market execution
• Monitors salesmen performance using regular sales reports
• Communicates incentives and motivates salesmen to achieve targets

Distributor

• Distributor/Hub/Spokes appointment and retirement for territories
• Managing DB health (ROI) by ensuring adherence to Joint Business plan
• Jointly responsible for recruitment and retention of sales representatives
• Minimizing expiry/stales by ensuring FIFO and stacking norms of products
• Tracking correct and timely delivery of orders in the market
• Ensuring food compliance of every distributor
• Facilitating development of distributor on PepsiCo sales competencies

Skills

• Negotiation
• Communication
• People management
• Time Management
• Critical Thinking
• Analytical Ability
• Problem Solving

Knowledge

• FMCG Sales and Distribution Model
• Computer – Excel, Word, Outlook
• Local language (good to have) and Basic English
• Data proficiency – ROI Model

Qualifications

• Any under graduation or Post Graduation

• 2 Years- FMCG/ Similar Sales and Distribution