Copywriter

Sturlite Electric Pvt Ltd.; Bengaluru; On-site; INR 4,50,000 - 6,75,000; Full time

Job summary

A dynamic company in the electric sector is seeking a skilled Copywriter based in Bengaluru. The role requires crafting compelling content for various digital platforms, including social media, websites, and email campaigns. The ideal candidate will possess strong English writing skills, creativity, and an understanding of SEO principles. Successful candidates will work closely with marketing and design teams to ensure alignment with brand messaging. This full-time position offers opportunities to enhance digital presence and drive engagement.

Qualifications

• Proven experience as a copywriter or content writer.
• Strong command of English (grammar, vocabulary, storytelling).
• Basic knowledge of SEO principles.

Responsibilities

• Write engaging and persuasive copy for social media posts, websites, and ads.
• Collaborate with designers and marketing teams.
• Optimize content for SEO where required.

Skills

Copywriting

Content Writing

SEO Principles

Creativity

Attention to Detail

Storytelling

Tools

Google Docs

Grammarly

Canva

Job description

Job Title: Copywriter

Location: Seshadripuram, Bangalore

Experience: 6months - 1 year

Employment Type: Full-time

Job Summary

We are looking for a creative and detail-oriented Copywriter who can craft compelling, clear, and persuasive content across digital platforms. The ideal candidate understands brand voice, audience psychology, and marketing goals, and can translate them into effective copy that drives engagement and conversions.

Key Responsibilities

• Write engaging and persuasive copy for:
• Social media posts
• Websites and landing pages
• Ads (Google, Meta, etc.)
• Email campaigns
• Blogs, articles, and marketing collaterals
• Develop content aligned with brand tone, messaging, and marketing objectives
• Collaborate with designers, marketers, and social media teams
• Edit and proofread content to ensure clarity, accuracy, and consistency
• Conduct basic research on products, services, and target audiences
• Optimize content for SEO where required
• Revise copy based on feedback and performance insights
• Meet deadlines and manage multiple content pieces simultaneously

Required Skills & Qualifications

• Proven experience as a copywriter or content writer
• Strong command of English (grammar, vocabulary, storytelling)
• Ability to write for different formats and audiences
• Understanding of marketing, branding, and conversion-focused writing
• Basic knowledge of SEO principles
• Creativity with attention to detail
• Ability to accept feedback and iterate quickly

Preferred Qualifications

• Experience in digital marketing or advertising agencies
• Familiarity with tools like Google Docs, Grammarly, Canva, or CMS platforms
• Understanding of social media trends and ad copy best practices
• Portfolio or writing samples (mandatory)