Content Writer

Astha Technology Solutions Private Limited; Surat; On-site; INR 250,000 - 420,000; Full time

Job summary

Astha Technology Solutions Private Limited in Surat is seeking a content writer to develop engaging blog content and promotional material. The role focuses on creating informative articles, optimizing for search, and growing the subscriber base in a fast-paced setting.

Ideal candidates have a Bachelor’s degree, strong writing/editing skills, and proficiency in Microsoft Office. You will collaborate across teams to deliver high-quality content and drive lead generation.

Qualifications

• Bachelor’s degree or equivalent in a relevant field.
• Excellent writing and editing skills.
• Ability to work in a fast-paced environment.
• Ability to handle multiple projects concurrently.
• Effective communication skills.

Responsibilities

• Develop entertaining, informative, and engaging content to support offers and attract visitors.
• Write articles on a wide range of topics for our blog.
• Grow subscriber base with regular, helpful content.
• Provide feedback and edit content from other writers.
• Collaborate with designers, marketers, sales, influencers, and experts to produce relevant content.
• Optimize content for search engines and lead generation.
• Conduct analytics to improve blog strategies.
• Convert visitors into leads and expand blog reach.

Skills

Microsoft Office

Excellent writing/editing

Strong communication

Fast-paced environment

Multitasking

Education

Bachelor’s degree in Communications/Marketing/English/Journalism or related field

Tools

Microsoft Office

Job description

Job Summary

• Department: Content Writer
• Project Location(s): Surat, IN
• Education: Bachelor’s (Required)
• Work time: Full time
• Experience: 0 months to 2 year

Ideal Candidate

• Bachelor’s degree in Communications, Marketing, English, Journalism, or related field.
• Proficient in all Microsoft Office applications.
• Excellent writing and editing skills.
• The ability to work in a fast-paced environment.
• The ability to handle multiple projects concurrently.
• Effective communication skills.

Responsibilities

• Develop entertaining, informative, and engaging content on an ongoing basis to support and promote our offers and attract site visitors through search, social media, and email subscribers.
• Write various types of articles on a wide range of topics for our blog.
• Grow our subscriber base by providing regular, helpful content that’s aligned with their needs and interests.
• Provide feedback to other contributors and edit other writers’ content.
• Collaborate with designers, product marketers, sales professionals, external influencers, and industry experts to produce relevant content that meets stakeholder and audience needs.
• Optimize content for search engines and lead generation.
• Conduct analytical projects to improve blog strategies/tactics.
• Convert visitors into leads and expand the blog’s overall reach.

Requirements

• A passion and strong understanding of the industry and our business’ mission.
• Exceptional writing and editing skills, and the ability to adopt the style, tone, and voice of our business.
• Analytical mindset and interest in using data to optimize/scale blog marketing strategies and tactics.
• Past experience producing web content and channel-specific knowledge (blog, Facebook, Twitter, etc.).
• Excellent organizational skills to work independently and manage projects with many moving parts.
• Creative yet process-driven, thinking at scale and relying on data for decisions.
• 2-3 years of marketing and content creation experience.

If you’re a passionate content writer with a knack for crafting engaging blog content and a strong understanding of industry trends, contact us via email at [e-mail] or phone at [phone].