Content Writer

Zevo360 Technologies Pvt Ltd; Indore District; On-site; INR 3,00,000 - 5,00,000; Full time

Job summary

A leading parenting app company in India is seeking a versatile Content Writer to craft engaging content across blogs, ads, emails, and scripts. The ideal candidate will have at least one year of experience, excellent storytelling and SEO skills, and the ability to adapt tone for different content types. This role involves collaboration with marketing and design teams, creating SEO-rich content focused on parenting and child development. Join us to help shape the brand voice and connect with parents nationwide.

Qualifications

• Minimum 1 year of content writing experience, preferably in parenting or edtech.
• Strong writing and storytelling skills with adaptability in tone.
• Working knowledge of SEO and keyword research.

Responsibilities

• Write ad copy, landing pages, and email content to drive conversions.
• Create SEO blogs and guides on parenting and child development.
• Draft scripts for videos and webinars.

Skills

Storytelling

Copywriting

Research skills

SEO knowledge

Communication skills

Job description

What Would You Do As a Content Writer

Zevo is India’s first parenting app that helps parents build real-world skills in their children through milestones, habits, and guided daily activities. We are looking for a versatile Content Writer who can craft engaging, high-converting content across multiple formats—blogs, ads, emails, scripts, and social media. This role will play a key part in shaping Zevo’s brand voice and building meaningful connections with parents across India.

Key Responsibilities

• Performance Copy: Write ad copy, landing pages, emailers, and WhatsApp communications that drive conversions and app downloads.
• Content Marketing: Create SEO blogs, long-form guides, and thought pieces on parenting, child development, and real-world skills.
• Scriptwriting: Draft scripts for reels, video ads, YouTube content, and webinars to bring Zevo’s parenting narrative to life.
• Repurposing: Repurpose content into social media posts, community updates, and influencer-led narratives.
• Content Calendar: Build and maintain a content calendar across all channels, ensuring consistency in voice, tone, and cadence.
• App & Product Content: Develop clear, simple, and engaging in-app content for milestones, nudges, and parenting tips.
• Research & Trends: Stay updated on parenting trends, early learning insights, and content formats to keep Zevo relevant and fresh.
• Collaboration: Work closely with marketing, design, influencer, and product teams to deliver integrated campaigns.
• Editing & QA: Proofread and edit content for grammar, flow, and brand alignment.

Requirements & Qualifications

• Experience: 1+ years of content writing experience, preferably in parenting, edtech, D2C, or wellness sectors.
• Writing Skills: Strong storytelling, copywriting, and research skills with the ability to adapt tone for performance vs. long‑form content.
• SEO Knowledge: Working knowledge of SEO writing, keyword research, and blog optimization.
• Creative Range: Ability to write across ads, blogs, scripts, guides, and community content.
• Communication: Excellent written and verbal communication skills.
• Collaboration: Strong ability to work with cross‑functional teams in a fast‑paced startup environment.