Content Writer

GyanDhan; Dadri; In loco; INR 300.000 - 540.000; Tempo pieno

Vantaggi offerti da questo lavoro

Alternate Saturdays Off

Descrizione del lavoro

GyanDhan is seeking a thoughtful Content Writer to shape our voice across digital channels, strengthen SEO presence, and position the brand as an authority in education financing and study abroad. You will craft content across websites, blogs, scripts, and product descriptions, balancing AI-assisted workflows with human insight.

The role requires 1–5 years of experience, strong English, and a strategic mindset to drive engagement and conversions.

Competenze

• Exceptional command of written English with strong grammar and storytelling ability.
• Understanding of SEO-driven content writing and search behavior.
• Ability to work with AI tools for ideation, research, and optimization.
• Strategic thinking beyond executing briefs.

Mansioni

• Research and develop high-quality content on education loans, study abroad trends, financial literacy, and related domains.
• Use AI tools for ideation and optimization while preserving originality.
• Understand user intent to create relevant, empathetic content.
• Create content formats including website pages, blogs, SEO articles, YouTube scripts, and UX content.
• Implement on-page SEO, internal linking, and content structuring for rankings.
• Edit, proofread, and refine content for accuracy and brand consistency.
• Collaborate with SEO, design, product, and marketing teams to plan content strategies.
• Track content performance and adapt strategies to improve reach and conversions.
• Stay updated on AI trends and digital marketing practices.

Conoscenze

SEO content writing

Research skills

Editing & proofreading

Strategic thinking

AI tools usage

Team collaboration

CMS basics

Google Docs

MS Word

Excel

PowerPoint

Strumenti

Google Docs

MS Word

Excel

PowerPoint

CMS basics

Descrizione del lavoro

About GyanDhan is a fintech platform empowering students to pursue higher education by simplifying education loans and study abroad services. Through strong banking partnerships and a student-first approach, we enable seamless access to financing, guidance, and essential support throughout the study abroad journey.

Location—Noida

Experience—1-5 years

Alternate Saturdays Off

Job Description

We are looking for a thoughtful, research-driven, and AI-savvy Content Writer who understands how content works across platforms, audiences, and search engines. This role goes beyond just writing, it requires strategic thinking, adaptability to AI-powered workflows, and the ability to create content that informs, engages, and converts.

You will play a key role in shaping GyanDhan’s voice across digital channels, strengthening our SEO presence, and positioning the brand as a trusted authority in education financing and study abroad.

Roles & Responsibilities

• Research and develop high-quality content on education loans, study abroad trends, financial literacy, and related domains using credible sources and data.
• Use AI tools responsibly for ideation, research support, optimization, and efficiency—while ensuring originality, depth, and human insight in final outputs.
• Understand user intent and audience mindset to create content that is relevant, empathetic, and action-oriented.
• Create diversified content formats, including: Website pages & landing pages, Blogs & long-form guides. SEO articles & pillar content, YouTube scripts & video content, Product descriptions & UX content etc.
• Implement SEO best practices including keyword research, search intent mapping, on-page optimization, internal linking, and content structuring for rankings.
• Edit, proofread, and refine content to ensure accuracy, clarity, tone consistency, and brand alignment.
• Collaborate with SEO, design, product, and marketing teams to plan and execute content strategies.
• Track content performance using analytics and insights to improve reach, engagement, and conversions.
• Stay updated on AI trends, content algorithms, SEO updates, and digital marketing best practices.
• Maintain a strong understanding of GyanDhan's brand voice, values, and target audience to ensure consistency in all written materials

Skills Required

• Exceptional command over written English with strong grammar, clarity, and storytelling ability.Solid understanding of SEO-driven content writing and search behavior.
• Comfort and curiosity in working with AI tools (for research, structuring, optimization, not replacement).
• Ability to think strategically, not just execute briefs.
• Strong editing and proofreading skills with attention to detail.
• Capability to manage multiple content formats and priorities simultaneously.
• Good communication and collaboration skills across teams.
• Self-driven, accountable, and comfortable working with minimal supervision.
• Proficiency in tools such as Google Docs, MS Word, Excel, PowerPoint, and basic content management systems.

Skills: study abroad,seo content writing,research skills,seo,research,clarity,editing and proofreading