Cluster Manager- Third Party Distribution- Indian Bank | Varanasi

PeopleStrong; Uttar Pradesh; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

PeopleStrong is hiring a Cluster Manager for Third Party Distribution in Uttar Pradesh, India. The role focuses on deriving insurance business from assigned channel partners, ensuring pre- and post-sales support, and driving quarterly growth through effective relationship management and channel engagement.

Key responsibilities include achieving premium and revenue targets, coordinating with bank partners, and creating innovative branch activities to enhance customer penetration, while

Qualifications

• Understands insurance business dynamics and channel management.
• Experience in third-party distribution channels and banking/insurance partnerships.
• Market and product knowledge relevant to insurance and financial services.

Responsibilities

• Achieve targets (premium and revenue) through active channel engagement.
• Build and manage relationships with bank/branch heads and key decision makers.
• Identify and create branch activities to increase customer penetration.
• Coordinate with sales processes, training modules, and policy issuance.
• Drive persistency targets and renewals in alignment with company norms.

Skills

Post Graduate

Job description

Cluster Manager- Third Party Distributio...

ABG106907

• Financial Services
• Uttar Pradesh

End Date 27 Dec 2026

Required Experience 5 - 7 years

Basic Section

No. Of Position 1

Grade 10

Level Manager

Organisational

DEPARTMENT-1 Thrid Party Distribution

Country India

Skills

Skill

Post Graduate

CERTIFICATION

Job Description

Job Purpose

To derive Insurance Business from assigned Relationship/Channel partner in an area or zone, to convince the relationship so they can convince their customer to invest in Birla Sunlife Insurance. To ensure all the pre and post sales support and services to the relationship as well as to the clients along with the team dedicated to the relationship. Ensure not only achieving the target but also to make sure there is a consistent growth in the business every quarter

Key Challenges for the role
Market Volatility as BSLI predominantly sell unit linked policies
High dependency on Indian bank Branch Banking Model in Open Architecture who may have their own priorities so alignment is the key.
Balancing between the process requirement and expectations of the Channel partners

Key Result Areas

KRA (Accountabilities) (Max 1325 Characters)

Supporting Actions (Max 1325 Characters)

KRA1 Achieve Targets (Premium & Revenue) in order to contribute in overall growth of the company Continuous interaction with the channel partners (Multiple Branch Heads of the Bank)
Mapping all the key decision makers and
ensuring that the same information is shared with the RH/ZH
Aggressively downloading all the RnR activities running by the organisation.
Create Innovative ways to have Branch Activities to increase the customer penetration

KRA2 Executes smooth function of the sales and other processes in order to maximise business potential Communicate any process change or change in any rules and regulations by the help of different training module.
Ensure that actual sales and service aspects including sales calls, issuance and complaint handling are carried out without any blocks

KRA3 Relation Ship Management: Open Architecture To Handle Bank customers requirements with the best services and products ranges
To be equipped with insurance and Bank Products knowledge
To manage the relationship at all the levels to have the desire out-puts.

KRA4 Building new business opportunities within the allocated area/relationships in order to maximise the productivity / Top Line Identify innovative methods working with the relationship to enhance penetration of the database
FLS Review Mechanism to have 40% Activation with 2 Case / Active @ 50K ATS to be focused
Ensure Product Mix - Trad 50% : ULIP 40% : Term 10%
15% Business More than competition Provide inputs for new products & Sales Pitch, basis an in-depth understanding of Channel needs
Identify training needs for the in-house and channel partner team

KRA5 Execute the right method of business acquisition in order get the profitable mix for the organisation Scrutinise the business on regular basis and give the relevant information to superiors
Interact with the customers through welcome calls

KRA6 Achieve Persistency targets as per the company norms so that renewals take place on time Communicate with customers and
resolve queries as and when required to ensure that renewal takes place on time