Campaign Management Manager

8102 ASOL-Mumbai STPI Company; Mumbai; On-site; INR 2,500,000 - 4,000,000; Full time

Job summary

Accenture in Mumbai requires a seasoned Marketing Operations - Campaign Management leader with 13+ years of experience to drive large-scale digital campaigns.

You will balance resources, optimize performance with data analytics, and oversee end-to-end campaign lifecycle across channels, collaborating with cross-functional teams and clients to achieve KPIs.

Qualifications

• 12+ years in SEM and PPC campaign management.

Responsibilities

• Balance marketing complexity with limited resources.
• Drive marketing performance with data and technology across channels.
• Design digital marketing ads and promotions.
• Plan, execute, track and analyze direct marketing campaigns.
• Oversee lifecycle from inception to evaluation.
• Develop opportunities aligned with client KPIs.
• Coordinate with client stakeholders and vendors.

Skills

SEM experience

PPC campaigns

Campaign platforms

Google Ads cert

Strategic thinking

Communication

Data analysis

Industry trends

Education

Any Graduation

Tools

Search Ads 360

Marin

Kenshoo

Google Ads

Job description

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Manager Qualifications:Any Graduation Years of Experience:13 to 18 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com

What would you do?

• Help balance increased marketing complexity and diminishing marketing resources.
• Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.
• Role requires Digital Marketing Ads Promotion creation design
• The planning, executing, tracking and analysis of direct marketing campaigns.
• These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result.

What are we looking for?

• Proven SEM experience and success managing PPC campaigns across Google, Yahoo and Bing for 12+ years
• Experience with campaign management platforms such as Search Ads 360, Marin or Kenshoo
• Certifications in Google Adwords, Bing Ads and other relevant platforms
• Ability to think strategically and share recommendations & testing opportunities that that account goals
• Ability to clearly communicate, both verbally & in writing
• Passion for data analysis
• High levels of integrity, autonomy and self-motivation
• Up-to-date with the latest trends and best practices in search engine marketing
• Google Ads Paid Media - P5
• Paid Search (PPC) - P5
• Programmatic Campaign Management - P5

Roles and Responsibilities:

• Develop account opportunities aligned with meeting clients performance goals
• Display strong project management skills to effectively prioritize standard tasks test activations team bandwidth and overall client deliverables
• Oversee daily work completed by the team, inclusive of ensuring team members are maintaining strong time management and fulfilling tasks up to quality standards
• Proactively seek to share unique knowledge specialisms and insights across wider Paid Search team
• Identify emerging client development opportunities through frequent and fluid communication Inperson by email and on calls
• Participate in all weekly calls meetings as a thought leader
• Align with client stakeholders & vendor partners to work in lockstep towards core KPIs & goals

Any Graduation About Accenture

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at www.accenture.com

Equal Employment Opportunity Statement

We believe that no one should be discriminated against because of their differences.All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law.Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.

Bring your incredible skills and join our global team of innovators. We come together from different backgrounds across the world and work with the latest technologies to create value and growth for our clients. With us, you’ll continue to learn and grow so you can advance in your career. Your personal dreams and ambitions are just as important to us; that’s why we offer support any way we can—when we thrive, we all thrive.

Explore your next step at Accenture Belong. Grow. Thrive. Join agreat place to work for reinventors who drive meaningful change for our clients, communities, and the world. Wo rld. Explore your next step at Accenture