Campaign Management Analyst

Accenture; Mumbai; On-site; INR 700,000 - 1,100,000; Full time

Job summary

Accenture in Mumbai is seeking a Campaign Management Analyst to drive social media operations across markets, coordinating content publishing, calendar execution, basic analytics, and QA. This role requires hands-on management of the full operational pipeline to ensure timely and compliant content delivery.

You will collaborate with cross-functional teams and external partners, translating strategy into action, tagging data for insights, and identifying performance risks to safeguard brand

Qualifications

• 4+ years of experience in social media management and digital marketing.
• Experience in social media strategy, content calendar development and campaign execution.
• FMCG and e-commerce exposure preferred.
• Strong understanding of how platforms, algorithms and trends affect brand performance.
• Experience managing international social media teams and stakeholders.
• Hands-on in cross-functional and multi-disciplinary settings.
• Experience coordinating approvals across teams.
• Ability to translate social data into actionable strategies.
• Excellent spoken and written English; strong storytelling with data.
• Proficiency in PowerPoint, Excel, and Word.

Responsibilities

• Owns the execution and QA processes to ensure reliable, compliant posting across markets.
• Manages technical publishing, content calendar implementation, and foundational analytics reporting.
• Acts as the operational bridge translating strategy into error-free execution and escalating risks.
• Collaborates with cross-functional teams to maintain brand safety and data integrity.

Skills

Social media management

Digital marketing

Content calendar development

Campaign execution

Analytics

Stakeholder management

Project management

English communication

Presentation skills

Brand safety

Education

University degree

Digital Marketing specialization

Tools

Sprout Social

Hootsuite

Brandwatch

Talkwalker

Platform analytics

Job description

Skill required:

Marketing Operations - Social Media Sales & Marketing

Designation:

Campaign Management Analyst

Qualifications:

Any Graduation

Years of Experience:

3 to 5 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at www.accenture.com

What would you do?

What are the key objectives and expectations from this role? The Social Ops Executive is the primary, hands‑on executor responsible for ensuring the seamless, compliant, and timely delivery of social media content across all assigned markets. This role manages the full operational pipeline, including technical publishing, content calendar implementation, foundational analytics reporting, and essential account governance. The Executive is expected to act as the operational bridge, translating strategy into error‑free execution while proactively identifying and escalating performance issues and technical risks. What is the direct impact of this role on the team or organization? This role is critical for operational reliability and brand safety. By owning the execution and QA processes, the Executive directly impacts the integrity of the content schedule and prevents costly publishing errors or compliance breaches. They ensure data integrity by accurately tagging all content and provide the foundational performance insights needed.

What are we looking for?

• 4+ years of experience in social media management, digital marketing and social content management.
• Demonstrated working experience in social media strategy, content calendar development and campaign execution.
• Past experiences from FMCG and e-commerce industries are preferred.
• Strong understanding of how social media platforms, algorithms and trends impact consumer behaviour and brand performance.
• Experienced in managing international social media teams and building relationships with internal and external stakeholders.
• Hands‑on experience working in cross‑functional and multi‑disciplinary team setups.
• Experience managing approval coordination across teams.
• Good analytical skills to translate social media data and insights into actionable strategies.
• Excellent communicator in English, both verbal and written. Is well‑versed with social media and performance storytelling.
• Savvy presentation skills.
• Strong project management and organization skills. Comfortable with planning, prioritizing, executing and optimizing.
• High proficiency in Microsoft PowerPoint, Excel, and Word.
• High proficiency in Microsoft PowerPoint, Excel, and Word.
• Proficient and have hands‑on experience with social media management tools such as Sprout Social, Hootsuite and Brandwatch, Talkwalker as well as native platform analytics.
• Talent Development and upskilling based on latest certifications.
• Stakeholder Influence & Collaboration.
• Change Leadership & Agility.
• Performance Management & Accountability.
• Communication & Storytelling.
• Innovation & Growth Mindset.
• Education / Qualifications / Certifications Required: University degree. Preferably, major in Digital Marketing and Marketing.

Roles and Responsibilities:

• What is the direct impact of this role on the team or organization? This role is critical for operational reliability and brand safety. By owning the execution and QA processes, the Executive directly impacts the integrity of the content schedule and prevents costly publishing errors or compliance breaches. They ensure data integrity by accurately tagging all content and provide the foundational performance insights needed.
• Any Graduation

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.