Business Development Relationship Manager UB-BB-SB-BDRM

Ujjivan Small Finance Bank

Hyderabad

On-site

INR 600,000 - 1,200,000

Full time

4 days ago

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Job summary

Ujjivan Small Finance Bank is seeking a Business Development Relationship Manager for the Branch Banking team. The role focuses on acquiring Priority/HNI customers for liabilities from the open market, driving digital adoption, and meeting cross-sell targets across life, general, health insurance, mutual funds and SIP products.

You will manage relationships with customers, coordinate with branch staff and activities, and ensure adherence to KYC norms while achieving sales goals at the branch

Qualifications

Graduate, preferably in commerce and related streams.

Responsibilities

Acquire new Priority/HNI customers for liabilities from open market.
Plan and execute activities with the objective of acquiring Priority/HNI customers.
Digital Adoption- Ensure that all onboarded customers are using our digital banking channels.
Ensure that Cross-sell targets assigned are met for Third Party Products such as Life Insurance, General Insurance, Health Insurance, Mutual Funds, SIP etc.
Ensure that other targets assigned such as Forex, Cards are met through NTB customers.
Ensure that Asset cross-sell is done basis target assigned (if applicable in respective branches).
Meet set targets on liabilities in terms of Priority/HNI open market acquisition & customer conversion via activities.

Skills

Retail banking

Documentation

Compliance

Communication

Competitive offerings

Customer service

Time management

Sales skills

Cold calling

Travel flexibility

Planning

Relationship management

Customer focus

Education

Graduate in commerce

Tools

AMFI

IRDA Certified

Job description

Job Description:

POSITION DESCRIPTION

JOB TITLE

Business Development Relationship Manager

GRADE

DEPARTMENT

Branch Banking

LOCATION

Branch

SUB-DEPARTMENT

Sales

TYPE OF POSITION

Full-time

REPORTS TO

Branch Manager-Branch Banking

REPORTING INTO

ROLE PURPOSE & OBJECTIVE

Acquire new Priority/HNI customers for liabilities from open market
Plan and execute activities with the objective of acquiring Priority/HNI customers
Digital Adoption- Ensure that all onboarded customers are using our digital banking channels
Ensure that Cross-sell targets assigned are met for Third Party Products such as Life Insurance, General Insurance, Health Insurance, Mutual Funds, SIP etc.
Ensure that other targets assigned such as Forex, Cards are met through NTB customers.
Ensure that Asset cross-sell is done basis target assigned (if applicable in respective branches)
SIZE OF THE ROLE

FINANCIAL SIZE

NON-FINANCIAL SIZE

Current Account Numbers- 1
Savings Account Numbers- 6
Current Account Values- 1.5 Lakhs
Savings Account Values- 18 Lakhs
TD Values- 15 Lakhs
TPP- 1 Lakh Premium in Insurance

(Subject to changes basis Management decision)

Current Account Products- Esp Maxima & HNI Products
Savings Account Products: - Esp Maxima & HNI Products
Fixed Deposits
Life Insurance
Health Insurance
General Insurance
Mutual Funds & SIPs
KEY DUTIES & RESPONSIBILITIES OF THE ROLE

Business

Meet set targets on liabilities in terms of Priority/HNI open market acquisition & customer conversion via activities
Understand need and acquire Priority/HNI customers who meet the criteria for liability products through either of the below channels:
- Leads generated by branch staff and personal leads
- Activities
- Alternate channels
Maintain the database of the prospects, meet select prospects and manage the relationship thereafter till specified tenure
Digital Adoption- Ensure that all onboarded customers are using our digital banking channels
Ensure that Cross-sell targets assigned are met for Third Party Products such as Life Insurance, General Insurance, Health Insurance, Mutual Funds, SIP etc
Ensure that other targets assigned such as Forex, Cards are met through NTB customers.
Ensure that Asset cross-sell is done basis target assigned (if applicable in respective branches)
Share customer insights/product related feedback with the Sales Manager - Liabilities

Customers

Interact with customers in a courteous and professional manner; provide prompt, efficient and accurate services
Reduce customer dormancy and customer attrition by continuous engagement / interaction
Resolve customer queries on all products offered by the bank.

Internal Processes

Guide the customer to fill the ‘Account Opening Form’; ensure receipt and verification of KYC documents; obtain customer signatures on all mandatory documents
Strictly adhere & maintain compliance to KYC norms
Drive the usage of alternate channels such as Internet Banking, Mobile Banking, Rewards Program, ATM etc.
Adhere to all laid out Rules, Regulations and Internal procedural guidelines with utmost integrity.

Learning & Performance

Maintain up-to-date knowledge of the liabilities products and services as well as a working knowledge of other products offered in the branch
Ensure adherence to training man-days/ mandatory training programs for self

Ensure goal setting, mid-year review and performance appraisal processes are completed within specified timelines

MINIMUM REQUIREMENTS OF KNOWLEDGE & SKILLS

Educational

Graduate, preferably in commerce and related streams

Experience

3-5 year experience, preferably in sales

Certifications

AMFI & IRDA Certified

Functional Skills

Basic knowledge on retail banking products
Documentation skills
Process compliance focus
Communication skills: fluent in the local language
Basic knowledge on Competition’s offerings

Behavioral Skills

Courteous customer service skills
Time Management
Selling skills
Telephonic cold calling skills
Willingness to travel & relocation as per business requirements and career opportunities

Competencies